Ford Pushing Its Managers To Buy Their EVs And Help Spread The Word
Carscoops
JULY 5, 2024
Ford believes encouraging employees to drive its EVs will help spread the word about the vehicles. Current and former managers can lease either a Mustang Mach-E or an F-150 Lightning. Chief executive Jim Farley says Ford needs to make its EVs profitable within five years. Each model leased to a manager will count as a sale for Ford.
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