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Do end-of-year sales really mean good deals?

Shawn Ryder

But do these end-of-year sales truly lead to remarkable savings? This blog post aims to explore the dynamics behind year-end sales, the effectiveness of discounts, and tips for consumers to make the most reasonable choices during this busy shopping season. Sales Quotas: Many dealerships operate under sales goals set by manufacturers.

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EVALUATE YOUR DEALERSHIP SALES TEAM PERFORMANCE

Dealer World

Evaluating your dealership’s sales team performance may seem as simple as looking at the bottom line, but in today’s market, it’s actually a very complicated equation. Here’s what to look at to evaluate sales team performance and keep your people working at peak efficiency. But what are these experts seeing that you might be missing?

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STRUGGLING DEALERSHIP SALES TEAM? YOU NEED A MYSTERY SHOPPER!

Dealer World

You’ve been going over your dealership sales team’s KPIs and it doesn’t look good. In most cases, revenue opportunities are left on the table because of inefficient or dated sales practices that aren’t giving customers what they need to make a purchase. You’ve been spending on training, but nothing seems to work. What’s going on?

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6 REASONS TO INVEST IN SALES TEAM TRAINING FOR YOUR DEALERSHIP

Dealer World

Investing in a great training program is one of the best ways to increase all of your key metrics and meet your monthly sales goals. That being said, sometimes it can be difficult to prioritize sales team training. Your training partner can achieve this through: Sales scripts that are well-crafted.

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F-150 Sales Slump Spurs Ford’s Controversial Dealer Incentive Plan

Carscoops

With sales of the F-Series dropping 10% this year, Ford is eager to get rid of old stock. After witnessing a 10% decline in F-Series sales from 170,377 units in the first quarter of 2023 to 152,943 trucks this year, Ford is keen to clear out-of-date models from showrooms.

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Marketing is Undervalued and Disrespected, Why?

Shawn Ryder

They often prioritize short-term sales over long-term branding and customer loyalty strategies. Focus on Immediate Results: The automotive industry traditionally favors immediate sales outcomes over the long-term benefits of building brand recognition and customer loyalty through marketing efforts.

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Your Local Dealership Marketing Solution in East Bend, North Carolina

Shawn Ryder

In today’s fast-paced digital landscape, car dealerships in East Bend, North Carolina, have a unique opportunity to harness the power of digital marketing to enhance their visibility and drive sales. By optimizing for local search terms specific to East Bend and surrounding areas, dealerships can enhance their online visibility.