This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Historically, auto dealerships have relied on ups to meet their sales targets. These shoppers, recognized by their shopper behaviors as being in-market, are then worked by your sales team to where they explicitly express buyer intent.
In an increasingly competitive automotive market in 2024, garnering qualified car sales leads can be a game-changer for dealerships. Unleash your dealership's full potential by exploring strategies that will pump your pipeline with quality, free car sales leads.
In today's market, success in car sales hinges on harnessing data and technology. Coupling this with visibility-boosting digital marketing strategies such as SEO and social media advertisements, creates an unconventional yet incredibly powerful approach to attracting more leads and driving sales.
How to dedicate a sales team member to the service drive – and equip them with the right tools. According to NADA data , dealership service and parts sales for new and used vehicles climbed to new heights in 2023, generating $142.62 How to grow service revenue and loyalty with actionable tips. billion for all-new dealerships.
This is resulting in a good economy that is leading to an increase in vehicle sales for the province’s car dealers. million new vehicle sales in 2024 and 2 million in 2025. Mazgay introduced Ryan Ladisa, newly-hired Senior Director of Media Sales at SiriusXM Media Canada, who spent 30 years in selling advertising in a variety of media.
Partners JM&A and RockED will unveil their game-changing salesenablement program for F&I professionals. Rolling out in Q1 2025, the program leverages RockEDs expertise in mobile micro-learning and gamification with JM&As extensive F&I knowledge.
I have long been an attendee and speaker at Digital Dealer, NADA, AutoCON (RIP), Driving Sales, Innovative Dealer Summit (Tim Jackson), 20 groups and more. As day 2 of the conference got underway, we were greeted by a keynote from Jake Stacey, executive vice president of sales and training from LGM Financial on the Power of Storytelling.
It is important to note that these processes are not confined to the sales department. Sales process: Train your salespeople on the discovery selling method as well as your product. Sales compensation: Compensate your salespeople on both new business and retained business. Train often, no less than once per month.
Next up on our series of Auto Remarketing Podcast episodes from the Canada’s Used Car Week Podcast Stage is a conversation with Megan Mahon, head of salesenablement at Premier Truck Rental.
Focus on phrases like new cars for sale in Oregon or used trucks in Pilot Rock. This data can be crucial for nurturing future sales, enabling your team to track inquiries and follow up promptly. Discover how our digital strategies can lead to increased visibility, customer engagement, and sales growth.
Adopting effective digital marketing strategies can drive significant traffic to your dealership, significantly increasing both sales and customer engagement. Conversion Tracking: Use tools to understand which ads lead to sales, enabling further refinement. Email me directly at shawn@shawnryder.com to start the conversation.
From SEO to social media engagement, each facet of digital marketing plays a crucial role in driving sales and fostering customer loyalty. CRM and Lead Management Utilizing advanced Customer Relationship Management (CRM) tools tailored for automotive salesenables you to effectively manage leads.
Whether it’s closing more sales, delivering exceptional customer service, or optimizing operational efficiency, there are always areas that can be improved upon. Dealership performance is not just about numbers and sales figures; it encompasses the entire customer experience journey.
This includes optimizing website content with geographically relevant keywords, such as “best car deals in Lemon Cove” and “new cars for sale in Tulare County.” Reputation Management In todays digital world, a dealerships reputation can have a significant impact on sales.
SalesEnablement Through CDPs Customer Data Platforms (CDPs) transform sales by seamlessly integrating your automotive CDP with your CRM to create a reservoir of sales intelligence. By analyzing data from various sources, Fullpath’s CDP creates a 360° view of each shopper and their full journey through the sales funnel.
This blog post explores how car dealerships in Powers Lake can capitalize on digital marketing to boost visibility, engagement, and sales, enabling them to better serve their community. Data Insights: Leverage analytics to gain a better understanding of customer behavior, allowing for targeted sales efforts.
In today’s fast-paced, digital-first world, automotive dealerships are constantly seeking innovative ways to connect with potential buyers and convert leads into sales. Before creating a campaign, they will need to define advertising objectives, which range from increasing brand awareness to generating leads and driving sales.
Their strategic move to narrow down vendors to just two, focusing on service and sales, enabled scalability and a unified global strategy. As Solera acquired multiple businesses, Sarah’s team faced tough decisions, merging multiple systems and processes.
While the impact of Nomad customers defecting poses serious challenges for some brands, by converting Nomads into Loyalists, dealers are presented the opportunity to fuel future success through sustainable sales and service revenue. This is where Mastermind comes in.
Ranking 58 th , Informativ has been recognized for its transformative impact on dealership operations, providing an end-to-end solution that enhances compliance, eliminates fraud and streamlines the vehicle sales process. An extension of the prestigious national Inc. 5000 list, the Inc.
Dealer employees for the first time have a pilot-like heads up display, where they can leverage all their information in a single place and dramatically increase the impact of data on sales and marketing. For more information about Curator, or a demonstration of this cutting-edge technology, visit the Gubagoo booth (#1927) at NADA 2025.
By connecting the DMS, CRM, F&I, Chat, Digital Retailing tools and more, Curator provides: ● Business insights ● Decisioning tools ● Multi-touch attribution metrics ● Data segmentation across sales and service ● Campaign management and audience best practices for marketing purposes ● Sales (..)
Private Sales: Some individuals sell their personal vehicles after only a short duration of ownership. After a fleet vehicle reaches a certain age, it is usually sold off, representing significant opportunities for dealerships to acquire quality used vehicles at auction or private sales.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content