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Another luxury brand scraps EV-only goal

CarExpert

G70 This 2030 goal also included hydrogen fuel-cell electric vehicles (FCEVs), which Genesis appeared to quietly remove from its plans the following year. Subsequently, Genesis announced it would introduce hybrids a technology it had previously intended to skip over in favour of EVs. MORE: When every car brand is going EV-only

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Why Isn’t Your Dealership Maximizing VDPs in Your Lead-Gen Strategy?

AutoSuccessOnline

This is particularly important right now to maximize every potential sales opportunity to meet end-of-year sales goals. Unlike traditional marketing approaches, this technology enables dealers to view their inventory through the lens of active customer interactions, directly measuring advertising effectiveness.

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Understanding Cost Control for Low-Volume Franchise Dealerships 

Autosoft

Wheres the technology that fits your budget while keeping customers happy and operations smooth? Franchise Dealer Solutions: Why Autosoft Is the Smart Choice for Cost Efficiency In Autosofts line of work, we understand the challenges dealerships face in justifying pure technology costs. You want real value without overpaying, right?

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Lotus Europe boss leaves after a year

Autocar

Johnstone’s departure follows the publication of Lotus Technology's first results as a listed company on 8 April. These revealed a loss of close to £600 million in 2023, and showed that the firm is barely 5% of the way to its sales goal of 150,000 units in just four years ’ time.

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Marketing is Undervalued and Disrespected, Why?

Shawn Ryder

Align Marketing with Sales Goals: Ensure that marketing efforts support the overarching sales strategy. Regularly collaborate with the sales team to understand their challenges and adjust marketing tactics accordingly. Teaching teams how to utilize Emerging Technologies will keep the brand competitive.

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Lotus commercial chief leaves after 18 months

Autocar

Johnstone’s departure follows the publication of Lotus Technology's first results as a listed company on 8 April. These revealed a loss of close to £600 million in 2023, and showed that the firm is barely 5% of the way to its sales goal of 150,000 units in just four years ’ time.

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Toyota pours cold water over hot EV targets – report

CarExpert

bZ3X However, EVs accounted for just 104,018 sales, or less than one per cent of the total, while hybrids – a technology which Toyota was an early adopter of – contributed 3.42 million sales. There could be another sales increase coming soon, though, given Toyota is soon expanding its lineup of EVs. Upon announcing its 1.5