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The Impact of Automotive CDPs on Activating Solutions for Car Dealerships

Autoleadstar

Sales Enablement Through CDPs Customer Data Platforms (CDPs) transform sales by seamlessly integrating your automotive CDP with your CRM to create a reservoir of sales intelligence. By analyzing data from various sources, Fullpath’s CDP creates a 360° view of each shopper and their full journey through the sales funnel.

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Sarah Blair’s Journey: Aligning People, Processes, and Technologies for an Unparalleled Customer Experience (CX)

Solera

She tackled head-on the widespread disconnection between people, processes, and tech in these organizations, spotting enormous potential for ROI optimization. Their strategic move to narrow down vendors to just two, focusing on service and sales, enabled scalability and a unified global strategy.

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How to Increase Dealership Service Department Sales and Profitability

Automotive Mastermind

What is your service conquest marketing ROI goal? What are your YoY dealer and brand loyalty sales growth goals? Leveraging data to bridge the gap between service and sales enables dealers to transform routine maintenance visits into potential sales leads. How many people are needed to support selling in the drive?

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How Dealerships Can Use Facebook Ads to Get Leads

Automotive Mastermind

How to Use Facebook Ads to Track Leads Once your dealership has set up Facebook Ads and defined your target audience, it’s crucial to track and engage the sales leads generated through your ads. By continuously optimizing your campaigns, you can improve the quality and quantity of dealership sales leads over time.