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The brand Patagonia uses marketing to educate people and not to increase sales. Do you think that’s the best strategy? Marketing only for awareness?

Shawn Ryder

In a world where marketing strategy often prioritizes short-term sales gains, Patagonia stands out as a beacon of innovation through its unique approach to marketing. Patagonia’s documentations of its supply chain and environmental impact educate consumers on sustainability.

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Executive Spotlight with John Leaver of CARS Protection Plus

AutoSuccessOnline

Learn how supply chain issues and the pandemic have driven this trend, how dealerships can use high-mileage service contracts to build customer trust and why these plans are becoming a key tool in maintaining long-term customer relationships.

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Dealers might be seeing ‘double whammy’ impacting inventory & more

Auto Remarketing

But if the longshoreman strike on the East Coast and Gulf ports goes forward, the car market could face an even bigger challenge — a double whammy of supply chain disruptions,” Caputo wrote on LinkedIn. Rebuilders will acquire these cars, repair them, and put them back into the market. Don’t forget the parts,” Caputo said.

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Advertisement Feature: Finding the answers for dealers

Motor Trader

There is a huge amount of change taking place across the sector – zero emission targets, regulatory change, changes to buying behaviour, brands pushing for greater control, consolidation and supply chain difficulties – that is a huge amount of change for anyone to manage. Insurers operate on confidence.

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‘Same car, same conditions, twice the price’: Why has your car insurance gone up so much?

Drive.com

In a nutshell, car insurance has gone up because cars are becoming more expensive to buy and, thus, more expensive to repair. Inflation has also raised repair costs, meaning insurers have to cover higher costs when customers make a claim. How can I lower my car insurance? .

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AI Tool Reviews in the Automotive Industry: Comparing the Top-Rated Technologies

Turbo Marketing Solutions

This is a game-changer in terms of efficiency, eliminating the need for manual inspection and accelerating the identification of defects. Advanced analytics driven by AI have also streamlined supply chain processes, greatly reducing delays and improving production timing. But it doesn't stop there.

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Industry insight: The future of aftersales in the electric era

Autocar

Electrification poses both challenges and opportunities for the world of aftersales, as we discovered in a recent webinar with Ford, Hendy and Keyloop From servicing and repairs to customer care and warranty work, aftersales is the margin-rich lifeblood for dealerships and their in-house service teams. Tyres are critical.