The brand Patagonia uses marketing to educate people and not to increase sales. Do you think that’s the best strategy? Marketing only for awareness?
Shawn Ryder
MARCH 12, 2025
In a world where marketing strategy often prioritizes short-term sales gains, Patagonia stands out as a beacon of innovation through its unique approach to marketing. Patagonia’s documentations of its supply chain and environmental impact educate consumers on sustainability.
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