Principal Supply Chain Term 
Automotive Mastermind
NOVEMBER 18, 2022
Loyalty customers are: An invaluable supply of highly profitable sales Less likely to negotiate More likely to generate service and other fixed ops revenues. Due to this, the immediate and long-term opportunities lost by a loyal customer defecting are significant.
Automotive Mastermind
FEBRUARY 11, 2022
This technology allows dealers to identify and engage service customers who are approaching the end of their lease or finance term, or the end of their warranty. As previously mentioned, by maintaining long term customer relationships, the dealership service drive is well-positioned to support future dealership sales.
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