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The selling slogan of the new marketers is nothing if not arresting: “Nothing Comes Harder Than A Lada” The Lada is built by Russia’s biggest car maker, Avtovaz , which lately has been under threat of bankruptcy for non-payment of taxes, to the tune of about $650 million.
Pricing in that market starts at AED199,900 (~A$83,250) before on-road costs for the XLE, and extends to AED229,900 (~A$95,800) before on-roads for the Platinum. The 292Nm torque quota kicked in by the rear-axle electric motor means even half-throttle getaways from traffic lights will see you surge ahead of other vehicles.
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