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Using Chat GPT for Marketing?

Shawn Ryder

With the advent of artificial intelligence, particularly generative AI technologies like ChatGPT , innovative marketing strategies have emerged. For instance, check out our article on Embracing Emerging Technologies in Automotive Marketing. Transparent communication around AI technology and its applications fosters customer trust.

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Ultimate Glossary of Automotive CRM Terms

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The customer relationship management (CRM) systems are critical in driving sales, improving service, and building long-term loyalty, mainly for automotive dealerships. Lead Management: Capturing, tracking, and nurturing potential customers (leads) through the sales funnel to convert them into buyers.

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What to Automate in Your Dealership (and What Not)

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You Can Still Keep It Personal: A quick pre-appointment call or text from the salesperson or advisor can go a long way in reinforcing the relationship. Eligibility notifications: Automatically notify customers when they may qualify for a trade-up, lower APR, or lease exit. Automation should support this, not replace it. Did you know?

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The Essential Guide To Sales Management In The Automotive Industry

Shawn Ryder

You want to excel in sales management in the fast-paced world of the automotive industry? Whether you are a seasoned sales manager looking to refine your skills or a newcomer to the industry aiming to establish a strong foundation, this guide is your roadmap to achieving excellence in sales management within the automotive sector.

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The Future of Automotive Marketing: Embracing Emerging Technologies for Success

Shawn Ryder

The automotive industry is rapidly evolving, and with it comes an array of emerging technologies that can transform marketing strategies for car dealerships. From artificial intelligence (AI) to virtual reality (VR), these technologies provide new avenues for engaging customers and enhancing the car-buying experience.

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Leveraging Emerging Technologies: How AI and Chatbots Are Transforming Customer Engagement in Automotive Dealerships

Shawn Ryder

The automotive industry is undergoing a significant transformation with the introduction of emerging technologies, particularly artificial intelligence (AI) and chatbots. Lead Generation: Chatbots can collect customer information and qualify leads before handing them off to human sales staff.

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Optimistic but on high alert

Canadian Auto Dealer

We use technology from the same company that makes the NEXUS machines. But he adds that fighting fraud requires more than technology. So the ID verification, the fraud database, and our area sales managers on a regular basis do fraud training in the dealerships. Weve actually installed hardware that will verify a license.

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