Lease Extension Marketing Sales 
Motor Trader
JULY 29, 2024
Zenith , which manages 92,514 cars and funds 77,396, launched the Project Volt BEV lease extension programme in the first quarter of 2024, an initiative to extend the leases on BEVs to address losses made on BEVs, targeting 3,000 lease contracts. ” Zenith turnover for the year to March 2024 rose 16.1%
Automotive Mastermind
NOVEMBER 10, 2022
As we approach the end of the year, holiday car sales are upon us with Black Friday and Christmas being the tentpoles of many dealerships’ end-of-year sales strategies. With limited inventory and few OEM incentives, dealers need to rethink how they approach their year-end sales events to maximize their available opportunities in 2022.
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Automotive Mastermind
NOVEMBER 12, 2021
Every year leading into the holidays, dealers and their customers have typically known what to expect when it comes to year-end sales events. But as the looming microchip shortage and countless production delays continue, this year’s holiday season and year-end sales events for many dealerships will likely look vastly different than before.
Automotive Mastermind
JUNE 1, 2023
While the automotive industry has encountered numerous disruptions in recent years, the current market is presenting entirely new challenges and opportunities for auto dealers, even as inventory levels begin to normalize. This helps to engage with relevant and timely messaging that keeps them informed on the current market.
Automotive Mastermind
OCTOBER 22, 2021
This is just one of the potentially damaging misconceptions that could be holding dealers back from making the most of their sales, service and acquisition opportunities. Dealerships can’t market with little or no inventory. Myth #2: Dealerships can’t market when they have little or no inventory.
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