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Bringing to market digital products that meaningfully improve the ability for consumers and dealers to interact with the lender and simplify the car buying experience.
As the new year begins, it is more important now than ever that automotive dealerships prioritize marketing efforts, even with limited inventory. With ongoing trends continuously shifting in the automotive space, it is imperative that marketing managers are able to craft marketing tactics, specific to the success of their dealership, that can successfully target their desired audiences.
Mudd Advertising, the leading full-service traditional and digital automotive marketing and advertising agency will be exhibiting at booth #1813 at the 2023 National Automobile Dealers Association (NADA) Show , January 26-29th and has been selected to compete in the first of its kind, “Exhibitor Pitch Competition.” As a first-round finalist of the “Shark Tank”- like, NADA Pitch Competition, Patrick Dice, Agency Director at Mudd Advertising, will be taking the Live Stage at the Kay B
Sean Kelley I’ve seen so many of these online engagements take weeks. Just because okay, we text or email, we wait for the reply from the customer. And literally all of a sudden, you turn that into a five minute phone call, and then everything is sorted out and the customer makes a decision. So at the end of the day, it’s almost like maybe the customer isn’t always right.
Marketing | 3min Read DOOR’s Payment Calculator Don't forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin Jazel’s Dealer Online Order Request (DOOR) tool has many features that make customizing and requesting an order for the vehicle your customers want easy and transparent. Now, with the built-in payment calculator, the DOOR tool can give customers added peace of mind.
Amberly Allen is the Managing Partner of Dealer Merchant Services and President of DI Marketing. Over the past 18 years she has worked with the very best in the automotive industry. In 2005, she started DI Marketing – a dealer centric marketing firm and grew it into one of the fastest growing businesses in the country. She has received numerous awards including the INC 5000 fastest growing company – two years in a row, Top 50 Fastest Growing Women’s Businesses in Houston, Top 40 unde
Chinese car makers have begun to make their presence felt in Europe with a number of recent high-profile brand and vehicle launches. But what is the online presence of these new entrants, and what is the current state of their readiness and their digital capabilities? Brands launching new EV models into Europe understandably focus their… The post Chinese automotive brands are lagging in their digital presence first appeared on Auto Retail Network.
Miami (January 17, 2023) — The Federal Reserve Bank of Atlanta announced the appointment of Rita Case to the Miami Branch Board of Directors. Case was appointed by the Board of Governors for a three-year term beginning January 1, 2023 and ending December 31, 2025. “I am honored and privileged to join this exceptional group of business and community leaders,” Case said.
By Laura Lemco and Hugo Cabello As a dealer, you may feel like the value of your dealership is out of your control, swayed by the whims of the economy and financial markets. But the truth is, there are internal factors that can have a powerful impact on your dealership’s value. These factors, if managed effectively, can mean the difference between a thriving business and one that struggles to stay afloat.
Over the past few months, we have witnessed a targeted VAT campaign by HMRC in the motor retail sector. HMRC is concerned about differences in the reported values of vehicle sales within the retailers’ dealer management system compared to third party finance proposal systems or e-invoicing portals. HMRC states that many businesses will be unaware… The post New threat of penalties as HMRC ramps motor retailer VAT focus first appeared on Auto Retail Network.
The losses month on month in the sales-volume index in the UK in December made the domestic market an anomaly in the wider European figures, with other markets seeing gains. In addition, across these wider European markets, used-car prices continue to outpace list-price developments. Accordingly, RVs of three-year-old used cars, represented as a retained percentage… The post UK will be an outlier for used car performance through 2023 first appeared on Auto Retail Network.
Auto industry analysts remain on high alert for “demand destruction” as high interest rates, escalating vehicle costs, and a down economy threaten auto sales.
Auto industry analysts remain on high alert for “demand destruction” as high interest rates, escalating vehicle costs, and a down economy threaten auto sales.
Those organisations which allow customer service standards to drop will feel the impact on the bottom line – not always immediately, but inevitably and significantly in the longer term. This is the key message from Jo Causon, CEO of the Institute of Customer Service, which has produced ROI research showing that organisations consistently earning higher… The post Retailers can’t let customer service standards slip during a tough 2023 first appeared on Auto Retail Network.
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