Remove Destination Charge Remove Lease Payment Remove Marketing
article thumbnail

Ford Enters EV Price Wars, Cuts Mustang Mach-E Prices By Up To $8,100

Carscoops

Importantly, that means that when Ford excludes the destination charge, as it does when it advertises, it can say that the model starts $39,895 “We are adjusting pricing,” a Ford spokesperson told Freep. “As we continue to adapt to the market to achieve the optimal mix of sales growth and customer value.”