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Why Should Men Care About Advancing Women in Automotive?

Women Automotive Network

According to the industry experts who chose to speak at and sponsor the recent Women Automotive Summit (20th September), women are fundamental to the workforce transformation fuelling Automotive’s digital future. Different demographics must be part of workforce strategy. Women bring new skills to teams”.

Women 130
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Congratulations to Georgina Fernandez, OES Sales Coordinator at Cummins Drivetrain and Braking Systems, Our January Member of the Month! 🎉👏

Women Automotive Network

I am passionate about championing women in the industry and creating opportunities for future generations to thrive. I vowed never to let anyone feel the way that non-constructive criticism made me feel, and I invite other women to rise together, fostering an environment of compassion and growth.

Women 130
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WIA Conference 2024: A Transformative Experience

AutoSuccessOnline

When I first registered for the Women In Automotive (WIA) conference, I was unsure what to expect. The breakout sessions offered tracks in Leadership, Marketing, Women in the Workplace and Client Experience. These women were now extending their hands to help pull others up alongside them.

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Leveraging Video Marketing to Transform Your Automotive Dealership’s Online Presence

Shawn Ryder

Here are some key demographics to consider: Demographic Insights Age Group Millennials (25-40) are heavy users of video content and often rely on online reviews. Gender While men and women may have different preferences, both segments engage with video content significantly. Who are they? What questions do they have?

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7 Lead Generation Strategies for Car Dealerships in 2024: Innovative and Effective Tactics

Turbo Marketing Solutions

By segmenting your audience based on metrics like browsing habits, purchase history, and demographic data, you can develop targeted campaigns that resonate with each group. The convenience and personalization offered by this channel make it an effective lead generation strategy.

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7 Lead Generation Strategies for Car Dealerships in 2024: Innovative and Effective Tactics.

Turbo Marketing Solutions

By segmenting your audience based on metrics like browsing habits, purchase history, and demographic data, you can develop targeted campaigns that resonate with each group. The convenience and personalization offered by this channel make it an effective lead generation strategy.

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Lead Generation Strategies for Car Dealerships: Boost Your Automotive Sales

Turbo Marketing Solutions

Pay-Per-Click (PPC) advertising allows dealerships to target specific demographics, geographic areas, and user interests with precision. By deploying specific strategies, car dealerships can significantly improve their visibility and ultimately boost their sales. One highly effective strategy is to utilize Targeted PPC Campaigns.