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Are You Worth Over $1 Million? You’re Infiniti’s Preferred Customer For The QX80

Carscoops

Infiniti told retailers that the target demographic for its new SUV flagship comprises individuals earning over $250,000 annually with a net worth of at least $1 million. ” Amid the slowdown in EV adoption, Infiniti is “adjusting” its strategy while maintaining a long-term commitment to electrification.

Customer 116
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COMMENTARY: 2025 auto retail outlook, as machine learning meets inventory intelligence

Auto Remarketing

As we step into 2025, the automotive retail industry is ready to take its next step in modernizing its operations, where artificial intelligence (AI) and machine learning (ML) are poised to reimagine dealership operations. Higher interest rates may pressure affordability, leading to longer loan terms and greater emphasis on leasing options.

Retail 59
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Which used cars hold their value the best?

Drive.com

According to the latest Automotive Insights Report (AIR) – which gathers used car sales data from private sellers and dealerships – popular passenger vehicles like the Toyota Corolla and Camry and off-road SUVs like the Toyota LandCruiser and LandCruiser Prado generally retain most of their original retail price within two to four years.

Retail 82
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COMMENTARY: 9 places where dealers can find cost savings & margin preservation

Auto Remarketing

If the cost of holding a pre-owned vehicle can’t be offset by a retail sale, wholesaling or sending it to auction could be the best option. This includes analyzing the competitive set — what nearby dealers have in stock — and aligning with the preferences of your local demographic. And that analysis should not be limited to new cars.

ROI 98
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EVs & millennials: More mature than you might think

Auto Remarketing

Note: The term “millennial” is not a synonym for “young.” Online used-car retailer Carvana said in its EV Trends Report for the second quarter, released Tuesday, that millennials accounted for 65% of its electric vehicle sales in Q2. Fact of the matter is, EVs are a “maturing” market, no longer considered “niche.”

Retail 52
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Used Car Dealer Marketing in 2024: Innovative Strategies for Digital Advertising and Social Media

Turbo Marketing Solutions

One of the significant advantages of advanced marketing platforms is that they help you target specific demographics more accurately. Prominent social media channels like Facebook and Instagram offer innovative ways to connect with users pertinent to certain demographics.

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Industry Trends in Marketing and Sales in the Automotive Sector: A Comprehensive Analysis

Turbo Marketing Solutions

This emerging trend presents a unique opportunity for automotive marketers to engage with a broader demographic, emphasizing the advantages of hybrid technology and promoting it as a practical step towards sustainability. This trend is not only confined to a particular demographic subset; it spans various age groups and backgrounds as well.