Fladco

JANUARY 5, 2024

Post-War Suburbia and Auto Expansion Following the end of World War II, there was a marked shift in the United States’ demographic patterns, with Florida at the forefront of these changes. This demographic swell directly impacted the auto industry, as the spread of suburbia increased reliance on personal vehicles.

Dealerships 102

Dealerships Demographic Networking Finance 102

Drive.com

OCTOBER 21, 2024

According to the latest Automotive Insights Report (AIR) – which gathers used car sales data from private sellers and dealerships – popular passenger vehicles like the Toyota Corolla and Camry and off-road SUVs like the Toyota LandCruiser and LandCruiser Prado generally retain most of their original retail price within two to four years.

Retail 82

Retail Buyer Insurance Marketing 82

Auto Remarketing

OCTOBER 2, 2024

If the cost of holding a pre-owned vehicle can’t be offset by a retail sale, wholesaling or sending it to auction could be the best option. This includes analyzing the competitive set — what nearby dealers have in stock — and aligning with the preferences of your local demographic. And that analysis should not be limited to new cars.

ROI 98

ROI Retail Principal Management 98

Turbo Marketing Solutions

JANUARY 8, 2024

Additionally, paid social media ads can also reach specific demographics in specific locales, which helps eliminate wasteful expenditures associated with traditional print and television ads reaching irrelevant demography zones. Paid social media ads can reach specific demographics in specific locations, minimizing wasted ad spend.

Sales 98

Sales Dealerships Demographic Customer 98

AutoSuccessOnline

NOVEMBER 18, 2024

Gubagoo has announced Curator, a Unified Intelligence Engine for automotive retailers. Combining all of this data into a Unified Intelligence Engine creates a holistic view of the dealership’s customers. And now that we’ve seen the power of Curator, we know that dealers have unparalleled views of their customers they can take action on.”

Demographic 52

Demographic Retail Spread Sales Enablement 52

Shawn Ryder

OCTOBER 5, 2024

Popular platforms include: Facebook: Great for targeting specific demographics and interests. Targeted Marketing: Ability to target specific demographics, including location, age, and interests. Consider the following factors: Demographics: Age, gender, income level, etc. LinkedIn: Excellent for B2B interactions and networking.

Dealerships 52

Dealerships Automotive Demographic Sales 52

Turbo Marketing Solutions

JANUARY 16, 2024

One of the significant advantages of advanced marketing platforms is that they help you target specific demographics more accurately. Prominent social media channels like Facebook and Instagram offer innovative ways to connect with users pertinent to certain demographics.

Marketing 91

Marketing Demographic Dealerships Customer 91

Auto Remarketing

JULY 23, 2024

Online used-car retailer Carvana said in its EV Trends Report for the second quarter, released Tuesday, that millennials accounted for 65% of its electric vehicle sales in Q2. Millennials, also known as Generation Y, over-index in EV share compared to their share of total Carvana sales, the retailer said in its report.

Retail 52

Retail Demographic Buyer Sales 52

CarExpert

JUNE 10, 2024

General Motors is aiming to boost sales of electric vehicles (EVs) including the Cadillac Lyriq SUV by expanding its partnership with retail powerhouse Costco. Costco has a very strong demographic that fits well with EV buyers.” More retail locations will follow. percent share of the global luxury market.

Retail 52

Retail Demographic Manufacturing Deal 52

AutoSuccessOnline

JUNE 11, 2024

This experience allowed me to interact with dozens of women at various stages of their careers, from retail and service to manufacturing and vendor partners. These women were now extending their hands to help pull others up alongside them.

Women 98

Women Networking Automotive Development 98

Turbo Marketing Solutions

SEPTEMBER 6, 2024

This emerging trend presents a unique opportunity for automotive marketers to engage with a broader demographic, emphasizing the advantages of hybrid technology and promoting it as a practical step towards sustainability. This trend is not only confined to a particular demographic subset; it spans various age groups and backgrounds as well.

Automotive 96

Automotive Marketing Sales Supply Chain 96

Turbo Marketing Solutions

APRIL 23, 2024

AI facilitates the analysis of numerous data points, including past purchase history, browsing patterns, demographic information, and other relevant factors. From demographic details to purchasing history and behavioral patterns, each piece of information needs to be efficiently processed and analyzed.

Customer 92

Customer Automotive Sales Dealerships 92

Shawn Ryder

OCTOBER 6, 2024

In the rapidly evolving world of automotive retail, dealerships must find innovative ways to enhance the customer experience. Digital Retailing Tools Digital retailing tools offer customers the ability to complete significant portions of the car-buying process online, leading to a more convenient and streamlined experience.

Technology 52

Technology Customer Dealerships Automotive 52

Spidersnet

DECEMBER 6, 2024

By analyzing browsing behavior, purchase history, and demographic data, AI can predict what a customer is likely looking for. Auto Traders Co-Driver Auto Trader has recently launched its AI-powered Co-Driver platform , designed to assist retailers in navigating the complexities of todays automotive market.

Marketing 52

Marketing Retail Dealerships Demographic 52

AutoSuccessOnline

FEBRUARY 16, 2024

Paired with other demographic, behavioral and transactional information, it empowers dealers to both improve their retention rates and conquest new customers. Just as in previous years, 2023 was tumultuous for retail automotive. This annual report is a critical and ongoing analysis of dealers’ retention and defection data.

Demographic 52

Demographic Retail Deal Customer 52

Shawn Ryder

JANUARY 22, 2024

With digital marketing, you can tailor your message to specific demographics and interests, ensuring that your advertising efforts are more effective. Platforms like Google Ads allow you to target specific keywords, locations, and demographics to ensure your ads reach the right audience.

Marketing 52

Marketing Demographic Dealerships Customer 52

Shawn Ryder

OCTOBER 10, 2024

Targeted Ads: Use paid advertising to target specific demographics based on interests, location, and online behavior. Embracing Digital Retailing More customers want to complete vehicle purchases online. Engagement: Respond promptly to comments and messages, showing customers that you value their interaction.

Automotive 52

Automotive Marketing Retail Dealerships 52

Shawn Ryder

OCTOBER 2, 2024

The automotive industry has the second-highest engagement rate for posts on social media platforms, just behind retail. Consider demographics such as age, gender, interests, and location. Target Carefully: Use the targeting features on social media to reach specific demographics.

Dealerships 52

Dealerships Automotive Demographic Customer 52

Shawn Ryder

FEBRUARY 18, 2024

Platforms like Facebook Ads and Instagram Ads allow dealerships to target specific demographics, interests, and behaviors, ensuring that their ads reach the right audience. Consider the demographics and psychographics of potential car buyers in your area. Tailor your content to resonate with their preferences and needs.

Dealerships 40

Dealerships ROI Sales Demographic 40

Shawn Ryder

OCTOBER 8, 2024

Understanding the Digital Marketing Landscape The automotive retail market is highly competitive, and digital marketing plays a crucial role in attracting and retaining customers. Run Targeted Ads: Utilize Facebook and Instagram ads to reach specific demographics based on interests, location, and behaviors.

Dealerships 52

Dealerships Automotive Marketing Sales 52

Autoleadstar

JANUARY 15, 2024

From creating brand awareness to the closing of a sale, automotive influencers with a dedicated and engaged following are the perfect partners to help retailers steer car buyers through the customer journey. It also offers easy cross-industry outreach for automotive retailers seeking to collaborate with influencers in varied niches.

Automotive 52

Automotive Dealerships Marketing Demographic 52

Turbo Marketing Solutions

JUNE 18, 2024

Armed with this insight, they could reallocate their advertising budget to prioritize promoting their SUV lineup on platforms and channels frequented by this demographic, maximizing their chances of reaching interested potential buyers.

Automotive 92

Automotive Dealerships Customer Technology 92

Automotive Mastermind

AUGUST 23, 2024

By analyzing customer data , such as demographics, vehicle details and service history, dealerships can create specific segments that allow for targeted messaging. In today’s competitive automotive retail market, personalizing dealership marketing can – and should – go beyond just filling customers’ names on emails. Request a demo.

Dealerships 52

Dealerships Marketing Retail Customer 52

Automotive Mastermind

JANUARY 12, 2024

By harnessing the power of predictive analytics to anticipate customer preferences, Mastermind enables dealers and OEMs to redefine automotive retail sales by seamlessly blending data and intelligence with personalized insights.

Demographic 52

Demographic Buyer Retail Customer 52

Turbo Marketing Solutions

APRIL 4, 2024

Embracing AI not only streamlines traditional methods but also enhances dealerships' chances for future success as the automotive retail landscape continues to evolve. By combing through vast amounts of data from different sources like online behavior and demographics, AI can figure out who's most likely to buy a car.

Technology 78

Technology Dealerships Automotive Sales 78

Shawn Ryder

SEPTEMBER 19, 2024

Consider gathering information on: Demographics: Age, gender, income level, and location. Action Step: Use tools like Facebook Ads Manager to craft personalized advertising campaigns targeting specific demographics and interests. Remember, in the world of automotive retail, a personalized touch can set you apart from the competition.

Customer 52

Customer Automotive Marketing Demographic 52

Motor Trader

NOVEMBER 7, 2024

The shockwaves from the landmark ruling at the end of last month are still being felt across Britain’s automotive retailers. The Court of Appeal found it unlawful for dealers to receive commissions from finance companies unless the payments had been properly disclosed and customer consent was given. It’s important to balance this issue.

Finance 59

Finance Technology Automotive Dealerships 59

Shawn Ryder

JANUARY 22, 2024

Targeted Advertising: TV advertising agencies have access to data that helps them identify specific audience demographics. They offer businesses the opportunity to reach a broad audience, target specific demographics, gain credibility, and integrate their marketing efforts.

Demographic 52

Demographic Dealerships Customer Marketing 52

Shawn Ryder

JANUARY 20, 2024

– Targeted Advertising: Digital marketing allows businesses to target specific demographics, ensuring that their message reaches the right audience. . – Cost-Effective: Compared to traditional marketing methods, digital marketing can be more affordable, especially for small businesses.

Marketing 52

Marketing Demographic Dealerships Customer 52

Solera

OCTOBER 15, 2024

Introduction In the fast-paced world of automotive retail, independent dealerships often face stiff competition from larger counterparts. Whether green and eco-friendly vehicles or vintage and specialty cars, catering to specific demographics can create a dedicated customer base.

Dealerships 52

Dealerships Demographic Customer Networking 52

Shawn Ryder

FEBRUARY 8, 2024

With access to an impressive array of market research information at finger-tips – demographics details, sales history or online activity data – businesses can communicate in a language that speaks directly to each customer’s needs and preferences thereby stepping up loyalty levels significantly.

Automotive 52

Automotive Marketing Dealerships Demographic 52

Auto Alert

JUNE 25, 2024

The historically reliable younger demographic of auto buyers has been diluted due to increased financial obligations. Even midsize dealership groups are joining auto-retail giants and investment firms, and this trend is expected to accelerate. Consolidation of Dealership Groups Big dealers have more resources to take advantage of.

Dealerships 62

Dealerships Customer Buyer Retail 62

Automotive Mastermind

MARCH 8, 2024

By considering a wide range of data points such as customer demographics, vehicle preferences, purchasing patterns, and in-market behavior, dealers can create a detailed profile of their ideal customers and identify high-potential prospects who are most likely to convert.

Sales 52

Sales Deal Dealerships Demographic 52

Turbo Marketing Solutions

MARCH 6, 2024

This level of granular segmentation goes beyond traditional demographics, allowing for a deeper understanding of customer needs and preferences. By sifting through ample data such as past purchase behavior, online interactions, and demographic details, AI can generate insights nearly impossible for a human to spot.

Customer 59

Customer Dealerships Marketing Sales 59

Autoleadstar

FEBRUARY 27, 2024

CDPs work to bring together all of the data sources in play at the dealership so the data can be sliced and diced to build custom, hyper-segmented audiences for marketing campaigns that target a specific interest or demographic. Data activation is the key to empowering the art of the sale in modern automotive retail.

Sales 52

Sales Dealerships Retail Customer 52

Turbo Marketing Solutions

FEBRUARY 21, 2024

With KPIs ailored to align with specific dealership objectives and coupled with regular monitoring against industry benchmarks, they become instrumental tools for driving success and growth within the automotive retail industry. These data points offer invaluable insights for decision-making and business growth.

ROI 97

ROI Dealerships Sales Customer 97

Shawn Ryder

JANUARY 25, 2024

Targeted Advertising: With online marketing, businesses can target specific demographics or interests, ensuring that their message reaches the right people. You want to target specific demographics or interests to increase your chances of making sales. This is because millions of people use the internet every day.

Marketing 52

Marketing Demographic Dealerships Banking 52