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Effective Inventory Management Tips for Florida Dealerships

Fladco

Managing vehicle inventory efficiently is crucial for auto dealerships. Florida’s unique market environment, characterized by seasonal fluctuations, high tourist traffic, and diverse consumer preferences, requires tailored strategies for inventory management.

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Managing Electric Vehicle Sales: Tips for Dealership Sales TeamsĀ 

Automotive Mastermind

Managing electric vehicle (EV) sales has been a unique challenge for automakers and dealers in 2024. As EV sales continue to grow at a slower pace, dealerships must remain adaptable and resilient, leveraging strategic planning to manage inconsistent customer demand. In recent months, EV sales have slowed as compared to previous years.

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Role and Responsibilities of a Car Sales Manager

AutoRaptor

Car sales are a critical aspect of any dealership’s success, and the role of a car sales manager is vital in ensuring that the sales team achieves outstanding results. A car sales manager is responsible for overseeing the sales operations , managing the sales team, and driving revenue growth.

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Introduction to Digital Advertising for Automotive Dealership Managers

Shawn Ryder

For automotive dealership managers, understanding and leveraging digital advertising has become more than just a choice; it’s a necessity to stay competitive and relevant. Dealerships can use targeted ads based on demographics, interests, and behaviors, and showcase their inventory through visually appealing posts and stories.

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Harnessing the Power of Social Media: Effective Strategies for Automotive Dealerships

Shawn Ryder

Define who your ideal customers are based on: Demographics (age, gender, income level) Interests (types of vehicles, brands) Location (local, regional, national) Creating customer personas can help tailor your content and advertising efforts effectively. LinkedIn Professional networking, B2B marketing, and partnerships.

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Short on cash? Ferrari now lets more customers pay with crypto

CarExpert

Cryptocurrency has resulted in an entirely different demographic of people becoming investors, bringing Ferrari a new potential base of well-heeled buyers who may not have been able to afford a vehicle using traditional financial means. It follows the decision to start accepting Bitcoin payments in the US last year.

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Guide: Which Digital Ads are Right for Your Car Dealership?

Autoleadstar

Unlike traditional advertising, which often casts a wide net and hopes for the best, digital ads enable precise targeting, eliminating wasted resources on irrelevant demographics. Managing Google Search Ads at your car dealership will require taking additional steps and training. This gives you better control over your budget.