Drive.com

AUGUST 30, 2024

A recent study has revealed Australia’s most popular cars broken down by age group – with certain types of cars showing universal and enduring appeal, while one model was found to rule them all, regardless of demographic. Here are the most popular cars in Australia, split by age group.

Insurance 75

Insurance Bump Demographic Marketing 75

Drive.com

OCTOBER 21, 2024

As previously reported by Drive , a recent study by the insurance comparison website Compare the Market – which took into account insurance quotes from July 2023 to July 2024 – found that the Toyota Corolla hatchback was the most popular model in the country, regardless of demographic.

Retail 96

Retail Insurance Buyer Marketing 96

Turbo Marketing Solutions

JULY 30, 2024

By specifying demographics, job titles, company size, and geographic locations, you can ensure that your marketing efforts are focused on reaching the right people in the right places. First things first: Define Your Ideal Customer. Imagine your ideal customer as a character in a story – what are their needs, pain points, and aspirations?

Automotive 97

Automotive Marketing Insurance Management 97

Shawn Ryder

JANUARY 20, 2025

This discussion draws from various factors including safety records, vehicle reliability, insurance costs, and the long-term implications of such a purchase. Understanding the Risks of Teen Drivers Teenagers are among the most vulnerable driver demographics.

Insurance 52

Insurance Repairing Technology Dealerships 52

Canadian Auto Dealer

JUNE 3, 2024

Overwhelm your customers and they buy less A December 2023 white paper by CDK Global sheds light on some evolving dynamics in automotive, particularly in the world of Finance and Insurance (F&I departments). The demographic breakdown of purchasers provides further insights into the market.

Gap Insurance 52

Gap Insurance Sales Insurance Demographic 52

Shawn Ryder

SEPTEMBER 28, 2024

Studies have indicated that the availability of these services correlates with a decrease in individual car purchases, especially among younger demographics and city dwellers who might have previously aspired to own a car. Economic Considerations Influencing Car Purchases Economic factors play a crucial role in this shift.

Sales 52

Sales Insurance Dealerships Automotive 52

Drive.com

MAY 9, 2024

The insurance of loading the car onto the boat is covered by the tow truck company, and if the sea is too choppy for having a car on board, we would have to make other plans,” the spokesperson explained. . “We see a slightly older demographic that is looking at buying these.

Insurance 70

Insurance Demographic Technology Term 70

Autosoft

APRIL 11, 2024

Reading Time: 5 minutes 10 Ways to Unleash the Potential of Your Dealership’s F&I Department April 11, 2024 Within automotive sales, the Finance and Insurance (F&I) department holds a crucial position, impacting both profitability and customer satisfaction.

Insurance 52

Insurance Gap Insurance Finance Extended Warranty 52

Autosoft

MARCH 25, 2024

Unleashing the Potential of Your Dealership’s F&I Department March 25, 2024 Bryce Veon 7 mins read Within automotive sales, the Finance and Insurance (F&I) department holds a crucial position, impacting both profitability and customer satisfaction.

Insurance 52

Insurance Gap Insurance Finance Extended Warranty 52

Auto Remarketing

OCTOBER 2, 2024

In fact, more inventory being carried on the books longer has two cost elements, one being the cost of interest, insurance, and flooring fees, and the second being the effect, namely higher depreciation. Especially during a time when inventories increase, this is a cost item that warrants close attention.

Retail 98

Retail Principal ROI Electronics 98

Shawn Ryder

SEPTEMBER 29, 2024

Unlike traditional ownership or leasing, car subscriptions offer consumers the flexibility to access vehicles on a short-term basis, typically through a monthly fee that covers maintenance, insurance, and sometimes even fuel. Moreover, there is the risk of cannibalizing traditional sales channels.

Dealerships 52

Dealerships Insurance Logistics Technology 52

Shawn Ryder

MARCH 11, 2025

Phrases like Lynco car insurance offers might be particularly effective. Dynamic Ad Campaigns: Utilize Facebook and Instagram ads to promote specific offers or inventory directly to target demographics. PPC Best Practices Target High-Conversion Keywords: Research keywords that not only attract clicks but also convert to sales.

Dealerships 52

Dealerships Marketing Insurance Customer 52

Turbo Marketing Solutions

JANUARY 9, 2024

For instance, if you're targeting first-time car buyers, your email content should reflect the considerations that this demographic typically considers when purchasing their first vehicle. It is essential to ensure that these emails are tailored for your specific target audience.

Sales 92

Sales Networking Dealerships Customer 92

Turbo Marketing Solutions

JANUARY 15, 2024

Paid promotion allows targeting specific demographics with custom ad campaigns that can help create top-of-mind awareness amongst prospective customers. Moreover, car dealerships are increasingly relying on exacting social media paid advertisement strategies to reach a broader audience and improve conversion rates.

Dealerships 96

Dealerships Marketing Customer Technology 96

Turbo Marketing Solutions

JUNE 13, 2024

By dividing your audience based on demographics, interests, and behavior, you can resonate with each segment more effectively. Financing and Insurance Guidance Purchasing a vehicle involves not only choosing the right car but also understanding the financial aspects and insurance considerations.

Dealerships 52

Dealerships Sales Marketing Insurance 52

MforceLA

JUNE 21, 2023

However, they do have some good vehicles that dealers couldn’t sell due to demographic issues, climatic conditions, and legal issues in the locale. The last person you will meet is the finance and insurance officer before receiving your vehicle. This is when your credit details are sent to various lenders that finance your purchase.

Dealerships 52

Dealerships Extended Warranty Finance Manufacturing 52

Turbo Marketing Solutions

SEPTEMBER 13, 2024

AI is leveraged in the automotive industry for behavioral segmentation by analyzing driving data to create personalized customer profiles, allowing for tailored insurance policies and targeted marketing campaigns based on individual driving habits.

Customer 98

Customer Automotive Technology Marketing 98

Drive.com

SEPTEMBER 4, 2024

A joint venture between Mercedes-Benz and Swatch (yes, the watch company), the little Smart car embraced the idea that modern urban transportation could appeal to buyers of any demographic by offering easy customisation and providing a unique personality of sorts for those who drove them.

Insurance 70

Insurance Term Management Technology 70

Turbo Marketing Solutions

APRIL 9, 2020

We can explore together how to find and create avatars and buyer personas to discover their demographics and interests, the key purchase drivers, their frustrations and fears, their wants and aspiration, and what is their state before and after buying a vehicle from you.

Rebate 52

Rebate Marketing Deal Insurance 52

Autosoft

JANUARY 10, 2024

It’s all about understanding who your potential buyers are – their preferences, demographics, and behaviors. Finding the perfect client profile requires going beyond simple demographic research to learn more about your target market. Segmentation: Segment your list based on demographics, interests, and purchase history.

Dealerships 64

Dealerships Demographic Customer Sales 64

AutoRaptor

APRIL 5, 2024

Consider partnering with local businesses such as car dealerships, auto parts stores, or insurance agencies to promote your maintenance plan. Additionally, use targeted advertising campaigns to reach specific demographics and engage with potential customers through informative and compelling content.

Repairing 52

Repairing Customer Insurance Technology 52

Autoleadstar

OCTOBER 26, 2023

Optimized Marketing Spend: AI-driven marketing platforms enable you to use customer data to create hyper-segmented audiences for your ad and email campaigns based on shopper demographics, preferences and behavior.

Dealerships 52

Dealerships ROI Technology Customer 52

Drive.com

JUNE 5, 2024

Insuring your new E-Class will run somewhere around the $3350 mark, based on a comparative quote for a 35-year-old male driver living in Chatswood, NSW. Note that insurance estimates may vary depending on your personal circumstances and location. But even then, you are getting more car than you used to.

Insurance 40

Insurance Technology Management Cargo 40

Drive.com

JANUARY 30, 2025

Instead of packing more into the CX-70, Mazda offers less well, fewer seats leading to an approach that feels more targeted to particular buyer demographics. Looking at comprehensive insurance we were quoted $2241 per year using a comparative quote for a 35-year-old male living in Chatswood, NSW.

Bump 40

Bump Insurance Spread Buyer 40

Drive.com

SEPTEMBER 24, 2024

As electric car sales in Australia continue to slow, research shows this particular demographic is leading the move away from battery-powered vehicles. According to the insurance comparison company, survey respondents “were typically open” to paying a $2000 price premium to buy an EV instead of a traditional petrol or diesel-powered car.

Insurance 76

Insurance Demographic Retail Marketing 76

Carscoops

MARCH 9, 2025

The Tesla Cybertruck costs 30% less to insure on average than a Model 3. Even so, its insurance cost remains 45% higher than the national average. You’d think the most affordable car in an automaker’s lineup would also be the cheapest to insure. Insurance Costs Across Tesla and EV Models Model Starting MSRP * Avg.

Insurance 66

Insurance Repairing MSRP Demographic 66

Drive.com

FEBRUARY 22, 2025

Privately imported cars typically have a higher insurance bill than locally sold models. Importing a car from overseas that’s not sold in Australia isn’t always cheap or straightforward and neither is insuring it once it arrives. Are imported cars more expensive to insure?

Insurance 61

Insurance Repairing Modification Manufacturing 61

Shawn Ryder

FEBRUARY 8, 2025

Targeted Advertising: Pay-per-click (PPC) advertising allows dealerships to reach potential customers actively searching for vehicles by targeting specific keywords and demographics. Content Variety: Share a mix of content, including promotional posts, community highlights, and educational articles about vehicle maintenance or insurance.

Dealerships 52

Dealerships Marketing Insurance Customer 52

Drive.com

SEPTEMBER 2, 2024

However, the dream isn’t over for one particular Australian demographic. A study by comparison site Compare the Market captured data from Australians who quoted and compared car insurance policies through its website between July 1st, 2023, and July 1st, 2024.

Insurance 81

Insurance Manufacturing Demographic Marketing 81