Automotive Mastermind

NOVEMBER 10, 2022

As we approach the end of the year, holiday car sales are upon us with Black Friday and Christmas being the tentpoles of many dealerships’ end-of-year sales strategies. With so many dealers competing to land price-conscious car buyers, how can your dealership leverage the holidays to finish the year strong?

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Dealerships Sales Lease Extension Customer 52

Automotive Mastermind

NOVEMBER 12, 2021

But as the looming microchip shortage and countless production delays continue, this year’s holiday season and year-end sales events for many dealerships will likely look vastly different than before. While some brands have been impacted more than others, no OEM has been completely immune from the effects of the chip shortage.

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Dealerships Sales Lease Extension Customer 52

Automotive Mastermind

JUNE 1, 2023

As soon as a customer buys out their lease, their loyalty is immediately at risk, threatening: Sales revenue Service revenue Pre-owned inventory Proactively and consistently engaging lease customers is key to preventing buybacks and achieving sustainable dealership success.

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Customer Lease Extension Dealerships Finance 52

Automotive Mastermind

OCTOBER 22, 2021

Dealerships can’t market with little or no inventory. Through July 2021, CPO sales increased by 11% year-over-year However, as pandemic-driven lease extensions begin to expire, CPO supply constraints are expected to improve, providing a potentially lucrative opportunity for dealers to engage buyers and build loyalty through CPO sales.

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Lease Extension Customer Retail Buyer 52