Auto Alert

SEPTEMBER 11, 2024

A successful CRM will set into motion a set of proven processes that equip staff to present the right customers with the right personalized deal at the right moment. This allows for more targeted marketing campaigns and reduces the marketing spend to attract new buyers to the dealership – leading to an overall higher ROI.

Dealerships 57

Dealerships Customer ROI Term 57

Autoleadstar

OCTOBER 25, 2023

Solution: Use identity resolution technology to ensure efficient targeting. Problem 5: You are not reallocating your budgets and it’s tanking your ROI. Deploy retargeting ads to remind them of your dealership and incentivize them to come back with relevant deals and offers. Your budget is not written in stone.

Dealerships 52

Dealerships Marketing ROI Customer 52

Turbo Marketing Solutions

FEBRUARY 15, 2024

Personalization is key in these campaigns - emails should be professional yet conversational, contain appealing visuals like images or videos, highlight deals or promotions, and include calls-to-action (CTAs) that lead recipients to the dealership's site.

Dealerships 105

Dealerships ROI Customer Automotive 105

Auto Remarketing

DECEMBER 19, 2023

Shaun “Niff” Kniffin, Marketing and Technology Director for the Germain Motor Company, has attended over 15 NADA conferences. She recommends that dealers and GMs attend NADA because technology partners always launch new products and solutions there. We are able to act as a conduit to share technology and ideas” with their customers.

ROI 52

ROI Networking Retail Dealerships 52

AutoSuccessOnline

JANUARY 31, 2024

auto market in 2024 , auto dealers face many new challenges: tighter margins, new technology, and a shift to a more electrified future. As the world’s largest automotive services and technology provider, Cox Automotive will showcase its ecosystem of leading solutions that help dealers achieve their goals.

Automotive 52

Automotive Logistics Women Retail 52

Turbo Marketing Solutions

JANUARY 15, 2024

Personalization is key in these campaigns - emails should be professional yet conversational, contain appealing visuals like images or videos, highlight deals or promotions, and include calls-to-action (CTAs) that lead recipients to the dealership's site.

Dealerships 98

Dealerships ROI Customer Marketing 98

Automotive Mastermind

DECEMBER 29, 2023

The right marketing program drives buyers to your store, and the right technology solutions help your sales team close deals. As we approach 2024, you might be looking to either build on your growth or rework your strategy for the upcoming year.

ROI 52

ROI Dealerships Customer Buyer 52

Dealers Edge

JULY 26, 2024

The organization pays to have team members in place and operating effectively to help build and maintain a suitable Return on Investment (ROI). Payroll is a huge expense item and the one category where wasted investment and effort can remain somewhat hidden.

Management 59

Management Consulting Dealerships Repairing 59

Turbo Marketing Solutions

JULY 31, 2024

Navigating vast amounts of customer data to find clear ROI often feels like searching for a needle in a haystack. Through this article, we’ll dive deep into these innovative tools and technologies and explore how they can revolutionize your approach to sales funnel analysis. This is where AI steps in.

Automotive 52

Automotive Sales Dealerships Customer 52

Automotive Mastermind

FEBRUARY 24, 2023

That said, many take deals off during busier months, chalking up a sale to a sale and moving on, rather than attempting to maximize every aspect of the deal, from the trade to the F&I box. Then, when it comes to slower months, poor habits have been formed, and deals continue to slip through the cracks.

Dealerships 52

Dealerships Sales ROI Marketing 52

Turbo Marketing Solutions

MARCH 5, 2024

Let's unravel the advantages that come with this revolutionary technology, starting with enhanced customer experience. By leveraging customer data, AI technology can automatically rank and prioritize leads based on their behavior and engagement. Two key technologies leading this revolution are machine learning and predictive analytics.

Dealerships 98

Dealerships Demographic Customer Marketing 98

Autoleadstar

JUNE 19, 2024

Whether you use a Customer Data Platform or another marketing insight technology, use the shopper insights it provides you and adjust your marketing to reflect the market demand and interest. This data-driven approach ensures efficient marketing budget allocation, focusing efforts on strategies that deliver the greatest ROI.

Sales 52

Sales Dealerships ROI Customer 52

Auto Remarketing

NOVEMBER 2, 2023

New technology holds radical possibilities for the automotive industry at every level of the sales funnel. AI for merchandising is not the only way this innovative new technology is shifting the auto remarketing industry, however. The post COMMENTARY: AI and auto — perfecting pricing strategies appeared first on Auto Remarketing.

Dealerships 52

Dealerships Finance Retail ROI 52

Turbo Marketing Solutions

SEPTEMBER 12, 2024

Staying ahead in the competitive world of automotive marketing requires more than just traditional strategies—it demands innovation powered by cutting-edge technology like Artificial Intelligence (AI). Business Growth with AI Innovative technologies like AI present a vast array of opportunities for businesses.

Automotive 52

Automotive Marketing Customer Dealerships 52

Turbo Marketing Solutions

JANUARY 16, 2024

With rapid technological advancements over recent years, traditional methods of advertising have slowly faded into oblivion. This approach allows a dealership to eliminate campaigns' guesswork and waste, ultimately resulting in better-performing ad campaigns and improved ROI.

Marketing 97

Marketing Demographic Dealerships Customer 97

Turbo Marketing Solutions

JANUARY 5, 2024

From AI-driven sales funnels to hyper-personalized customer interactions, car dealerships are revving up their marketing engines to drive straight into a future defined by monumental technological advancements. Expect more integrations with social media platforms like YouTube, Instagram and Facebook, where buyers already research cars.

Dealerships 98

Dealerships Marketing Insurance Customer 98

Dealer Inspire

FEBRUARY 21, 2023

Today I’m happy to let you know that our Instant Financing technology is now available within Online Shopper , our end-to-end retailing solution. We built this technology to use your lenders, your rates, and your markups to provide customers with accurately priced, ready-to-close deals. That’s right.

Finance 52

Finance Automotive Retail Extended Warranty 52

Automotive Mastermind

MAY 25, 2023

Management should review a few offer sheets, emails and phone calls each week, ensuring deals are up-to-date and well-communicated to every department. Use Automation and Predictive Marketing Software If you’re working leads without marketing automation or predictive marketing technology, you may be working harder and not smarter.

Dealerships 52

Dealerships Sales Marketing Customer 52

Autosoft

MARCH 20, 2024

Data reveals exactly who to target with your message, maximizing impact and ROI. Moreover, dealerships are now investing in analytics talent and technology. Who doesn’t love a good deal? According to a recent study, dealerships that use data analytics see an average increase in their sales. Want to know more?

Automotive 52

Automotive Supply Chain Dealerships Manufacturing 52

AutoRaptor

APRIL 19, 2024

By leveraging the power of technology, auto dealer software provides a range of features and benefits that streamline business operations , enhance sales processes, and ultimately lead to higher profits and lower expenses. Sales Processes: Streamlining the sales processes, from lead generation to closing the deal.

Dealerships 52

Dealerships Management Customer Demographic 52

Autosoft

APRIL 11, 2024

Data reveals exactly who to target with your message, maximizing impact and ROI. Moreover, dealerships are now investing in analytics talent and technology. Who doesn’t love a good deal? According to a recent study, dealerships that use data analytics see an average increase in their sales.

Automotive 52

Automotive Dealerships Supply Chain Manufacturing 52

Automotive Mastermind

DECEMBER 19, 2022

As a result, the importance of investment in marketing technology and customer relationship management (CRM) programs is growing and, in many ways, is now a more critical and strategic decision than media investment and placements. Want to learn how Mastermind can empower your dealership to close more deals by staying a step ahead?

Retail 52

Retail Dealerships Customer Buyer 52

Shawn Ryder

FEBRUARY 8, 2024

With the marketplace growing increasingly competitive each day, dealerships must constantly seek novel and effective ways to capture attention, cultivate relationships, and ultimately close deals. As technological preferences evolve so should our strategies in utilizing their potential fully.

Automotive 52

Automotive Marketing Demographic Dealerships 52

Turbo Marketing Solutions

JULY 15, 2024

The role of AI-driven technologies in refining lead quality - an aspect that could transform your approach to lead generation. In addition to their extensive customer bases and tailored services, the top automotive lead providers leverage advanced technologies like AI to refine and optimize lead generation practices.

Automotive 64

Automotive Dealerships Customer Management 64

Shawn Ryder

JUNE 30, 2024

Key Analytics Terms and Metrics Terms such as sessions, bounce rate, conversions, and ROI are fundamental to grasp when entering into marketing analytics. ROI, Return on Investment, calculates the revenue generated compared to the cost of your marketing efforts.

Marketing 52

Marketing ROI Customer Term 52

Turbo Marketing Solutions

JULY 23, 2024

Now let's move onto evaluating the crucial aspect of investment vs. return on investment (ROI) to understand the real impact of these strategies in your dealership's profitability. The ROI in this context measures the profitability of acquired leads in relation to the costs associated with obtaining them.

Automotive 52

Automotive ROI Dealerships Customer 52

Turbo Marketing Solutions

JULY 23, 2024

Now let's move onto evaluating the crucial aspect of investment vs. return on investment (ROI) to understand the real impact of these strategies in your dealership's profitability. The ROI in this context measures the profitability of acquired leads in relation to the costs associated with obtaining them.

Automotive 52

Automotive ROI Dealerships Customer 52

Autoleadstar

SEPTEMBER 8, 2024

Data activation is the process of transforming raw dealership customer data into actionable insights and strategies that boost ROI. Benefits of AI-Powered Data Activation AI-powered data activation isn’t just about new-age technology – it’s about tangible results that can help drive dealership success.

Dealerships 52

Dealerships Customer ROI Sales 52

AutoSuccessOnline

FEBRUARY 20, 2024

This limitation is especially evident when dealing with records that include customer interactions and behaviors, which are crucial for integrating with a marketing system. It offers dealerships the opportunity to significantly improve their marketing ROI, customer engagement and overall business performance in a competitive market.

Customer 40

Customer Dealerships Management ROI 40

Turbo Marketing Solutions

JANUARY 8, 2024

One way to achieve this is through the use of interactive technology such as virtual reality showrooms. Virtual Reality (VR) technology allows car buyers to interact with cars as if they were there physically, thru VR headsets. morning call and voicemail (before 9 a.m.), personalized email, evening call - no voicemail (after 5 p.m.),

Marketing 98

Marketing Sales Dealerships Demographic 98

Canadian Auto Dealer

FEBRUARY 8, 2024

While it’s good to develop technology, it needs to be at a price point that makes sense. When dealers hear the price point on our products, and that it can have an ROI in a few months, it’s a no-brainer for them. Consumers want shortened transaction times, and to be in control of these deals at the same time.

Dealerships 98

Dealerships Customer Retail Management 98

Dealer Inspire

JULY 1, 2023

Even though you may have been prioritizing vehicle acquisition throughout the inventory shortage, there are always new tools and tactics that you can add to your overarching strategy to make it more effective, and increase your ROI. Instead, immediately follow up with your customer via text to seal the acquisition deal! Check it out !

Dealerships 52

Dealerships Marketing Customer Technology 52

Autoleadstar

JANUARY 22, 2024

This mean a lot of people have a lot of very good questions about the technology and what it can and cannot do. Fullpath offers a wide variety of technology solutions for dealerships of all sizes. How do you measure the ROI of implementing a CDP for a dealership? Click here to learn more.

Dealerships 52

Dealerships Customer Management ROI 52

Turbo Marketing Solutions

JULY 30, 2024

For dealerships, partnering with aggregator websites can provide access to a pool of motivated leads who are already in the market for a vehicle and looking for the best deal. Dealing with fraudulent leads not only wastes valuable resources but also hampers the overall efficiency of your lead generation efforts.

Dealerships 52

Dealerships Automotive Customer Buyer 52

Aim Logic

AUGUST 9, 2023

Considering it’s not even a decade old, this technology is still new and evolving. Still, not everyone wants to deal with the expense of video production. Plus, it can take a good deal of time. When you are dealing with a video, the production must be started by the user. That is not the case with a cinemagraphic ad.

Automotive 52

Automotive Dealerships Spread ROI 52

Aim Logic

SEPTEMBER 21, 2023

Considering it’s not even a decade old, this technology is still new and evolving. Still, not everyone wants to deal with the expense of video production. Plus, it can take a good deal of time. When you are dealing with a video, the production must be started by the user. That is not the case with a cinemagraphic ad.

Dealerships 52

Dealerships Marketing Spread ROI 52

Aim Logic

SEPTEMBER 21, 2023

Considering it’s not even a decade old, this technology is still new and evolving. Still, not everyone wants to deal with the expense of video production. Plus, it can take a good deal of time. When you are dealing with a video, the production must be started by the user. That is not the case with a cinemagraphic ad.

Dealerships 52

Dealerships Spread ROI Automotive 52