Automotive Mastermind

NOVEMBER 15, 2024

The flip side of that framework – Vision, Understanding, Clarity and Agility – is the formula the military adopted for dealing with today’s challenges. Army War College to manage an unpredictable global landscape. Starting with vision helps dealerships set a clear direction to navigate volatility and keep teams focused on common goals.

Dealerships 52

Dealerships ROI Retail Customer 52

AutoSuccessOnline

JANUARY 31, 2024

Highlights include: Cox Automotive Retail360 Deal : An AI-powered platform that connects online and in-store activity for buyer and seller and produces better deals that are faster and more efficient no matter what sales channel or channels they are in.

Automotive 52

Automotive Logistics Women Dealerships 52

Auto Remarketing

OCTOBER 2, 2023

This gives your sales team a reason to close deals initiated at the show and to follow up with prospects to remind them about the urgency associated with the valuable incentive. ROI: Trade shows are investments in both brand and lead generation. It’s a good idea to set the deadline for a date not too long after the show ends.

Sales 52

Sales ROI Management Retail 52

Automotive Mastermind

FEBRUARY 24, 2023

That said, many take deals off during busier months, chalking up a sale to a sale and moving on, rather than attempting to maximize every aspect of the deal, from the trade to the F&I box. Then, when it comes to slower months, poor habits have been formed, and deals continue to slip through the cracks.

Dealerships 52

Dealerships Sales ROI Marketing 52

Auto Remarketing

DECEMBER 19, 2023

There are dozens of events providing education and value to retail car dealers. Not all vendors agree that exhibitors should expect an immediate ROI. According to Chris Kerr, chief revenue officer for Clarivoy, “It can be difficult to measure ROI on NADA. You will definitely reap the rewards!

ROI 52

ROI Networking Retail Dealerships 52

Auto Alert

OCTOBER 14, 2024

It is the intelligence behind the industry’s smartest tools for dealerships ready to provide deals backed by data. It will engage your customers, deliver the best deals, and provide detailed, comprehensive reporting and reduced marketing costs.

Dealerships 57

Dealerships Management Customer Deal 57

AutoSuccessOnline

SEPTEMBER 28, 2024

Private-party vehicle acquisition is one of the most talked-about trends in retail automotive. o Expensive: Pay per lead can sometimes get pricy with the risk of low or even negative ROI if not staffed properly. Imagine how much potential rapport you can build with a seller when taking that deal from cradle to grave.

ROI 52

ROI Customer Management Retail 52

Automotive Mastermind

DECEMBER 29, 2023

The right marketing program drives buyers to your store, and the right technology solutions help your sales team close deals. As we approach 2024, you might be looking to either build on your growth or rework your strategy for the upcoming year.

ROI 52

ROI Dealerships Customer Buyer 52

Automotive Mastermind

DECEMBER 19, 2022

However, dealers who take a targeted approach that incorporates every department have the opportunity to build EV credibility with their customers to accelerate their ROI. Want to learn how Mastermind can empower your dealership to close more deals by staying a step ahead? Contact us to request a demo.

Retail 52

Retail Dealerships Customer Buyer 52

Auto Remarketing

NOVEMBER 2, 2023

In a traditional book value pricing method, auto remarketing dealerships list the base retail value on their website, leaving out factors such as mileage and vehicle condition. Thus, car dealerships are somewhat forced to rely on superficial charm and the sales skills of the employees to close a deal.

Dealerships 52

Dealerships Finance Retail ROI 52

AutoSuccessOnline

FEBRUARY 20, 2024

This limitation is especially evident when dealing with records that include customer interactions and behaviors, which are crucial for integrating with a marketing system. The utilization of a CDP in automotive retail is part of a larger trend toward data-centric marketing across various industries.

Customer 40

Customer Dealerships ROI Management 40

Turbo Marketing Solutions

JANUARY 5, 2024

Campaigns that offer personalized driving experiences may well generate ROI higher than those that stick to traditional mass-market tactics. Strategies needed to adapt to overcome these obstacles should focus on multi-pronged programs, digital retailing, and transforming Finance & Insurance (F&I) for automotive eCommerce.

Dealerships 95

Dealerships Marketing Insurance Customer 95

Autoleadstar

JUNE 19, 2024

Social media is a critical tool for modern retailers looking to engage shoppers with relevant, interesting content that might result in a sale. You provide the copy, graphics, and budget, and the AI ensures your ads are optimized in real-time for high-quality leads, maximizing conversions and ROI.

Sales 40

Sales Dealerships ROI Customer 40

Turbo Marketing Solutions

JANUARY 16, 2024

This approach allows a dealership to eliminate campaigns' guesswork and waste, ultimately resulting in better-performing ad campaigns and improved ROI. Platforms like Facebook and Instagram provide retailers with a vast audience that significantly contributes to higher conversion rates of potential clients.

Marketing 91

Marketing Demographic Dealerships Customer 91

Autosoft

MARCH 20, 2024

Data reveals exactly who to target with your message, maximizing impact and ROI. Who doesn’t love a good deal? According to a recent study, dealerships that use data analytics see an average increase in their sales. Moreover, analytics ditch the spaghetti-against-the-wall marketing approach.

Automotive 52

Automotive Dealerships Supply Chain Manufacturing 52

Autoleadstar

AUGUST 27, 2023

Forward-thinking dealers have quickly adapted to the new customer-centric retail expectations by implementing Customer Data Platforms (CDPs) at their dealerships. The data revolution taking place in the automotive industry has completely transformed the way cars are sold in just a few short years.

Dealerships 52

Dealerships Finance Demographic Customer 52

Turbo Marketing Solutions

JULY 31, 2024

Navigating vast amounts of customer data to find clear ROI often feels like searching for a needle in a haystack. By integrating CRM and social media analytics, they provide a comprehensive view of customer behavior, empowering businesses to make informed decisions and drive greater ROI. This is where AI steps in.

Automotive 52

Automotive Sales Dealerships Customer 52

Dealer Inspire

JULY 1, 2023

Even though you may have been prioritizing vehicle acquisition throughout the inventory shortage, there are always new tools and tactics that you can add to your overarching strategy to make it more effective, and increase your ROI. Instead, immediately follow up with your customer via text to seal the acquisition deal! Check it out !

Dealerships 52

Dealerships Marketing Customer Technology 52

Canadian Auto Dealer

FEBRUARY 8, 2024

When it comes to the consumer experience in auto retail, we want sales consultants to put themselves in their customer’s shoes and learn to dance with the client instead of trying to control their experience. When dealers hear the price point on our products, and that it can have an ROI in a few months, it’s a no-brainer for them.

Dealerships 98

Dealerships Customer Retail Management 98