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Millennials most likely to spread car repair costs with BNPL

Motor Trader

43 is the average age of customers using BNPL. These owners choosing to spread their costs rather than pay upfront or use credit cards. This story continues at Millennials most likely to spread car repair costs with BNPL Or just read more coverage at Motor Trader

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Vauxhall spreads the cost of EVs for customers with five-year PCPs

Motor Trader

Vauxhall’s five-year PCP on electric models allows monthly payments to be spread over a longer period, helping to achieve monthly cost parity with a petrol variant of the same model on a four-year PCP. This story continues at Vauxhall spreads the cost of EVs for customers with five-year PCPs Or just read more coverage at Motor Trader

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Harnessing Customer Engagement Strategies to Boost Loyalty for Car Dealerships

Shawn Ryder

In the competitive landscape of automotive sales, fostering customer loyalty is key to sustaining long-term success. As a car dealership, the relationship you build with your customers can significantly influence their buying behavior and lead to repeat business. It allows for direct communication and fosters community.

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AI Review Management in the Automotive Industry: Enhancing Customer Experience

Turbo Marketing Solutions

Artificial Intelligence, or AI for short, is changing the way we manage customer feedback in the auto business. It boosts how we talk with customers through things like chatbots which can give fast answers to questions. This analysis can lead to big changes that make our customers happier.

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Referral Programs in the Automotive Industry: Boosting Sales and Building Customer Loyalty

Turbo Marketing Solutions

The personal recommendation attached to referrals breeds an existing trust, shortening the process needed to convert a potential buyer into an actual customer. Utilize multiple sharing options and catchy headlines to promote the program, and ensure that it is easy for customers to participate and share with others.

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Brayleys acquires nine West Way Nissan businesses

Motor Trader

The nine West Way Nissan dealerships are successful businesses spread across central and north-west England. Csaba Vincze, network development and customer quality director at Nissan GB, said: ‘‘We appreciate the rebranding exercise that the Group has announced. “A

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Mastering Customer Satisfaction: The Role of Service Management in Automotive Dealerships

Autosoft

Mastering Customer Satisfaction: The Role of Service Management in Automotive Dealerships Executive Summary Customer satisfaction is gold in the automotive industry. In the cutthroat automotive industry, happy customers are like gold. Why is it Important to Master Customer Satisfaction?