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Auction Marketing?

Shawn Ryder

In todays fast-paced automotive market, auction marketing offers car dealerships a strategic pathway to boost their sales and enhance customer engagement. In this blog post, well explore auction marketing, its various types, advantages, and effective techniques to maximize this approach for your dealerships success.

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UK dealers ‘three to five years’ behind US counterparts in data marketing

Motor Trader

UK dealers are losing millions in revenues because of inaccurate and out of date customer records. In one recent dealer group database analysis ADS found that 12% of customer plate changes had not been recorded. In this case the dealer had cleansed its customer data but then failed to update their systems for 12 months.

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Crucial Volvo EX60 to start testing this year ahead of 2026 launch

Autocar

We are designing [the SPA3] to be scalable from B to F [segments], to make sure that we have flexibility and that we can launch the products that markets decide they want when they want it. Yes, it's scalable in size, price and capabilities, but it's not spreading our products in different ecosystems.

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5-Star Reviews Are Great, Feedback Is BETTER

AutoSuccessOnline

But there is one problem: Reviews only tell you what customers think after theyve made up their mind. Regardless if the customer may have a valid point to make, wouldnt it serve your business better to get that feedback before its blasted online for the whole world to see? The problem is, most customers dont want confrontation.

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Leveraging Generative AI for Automotive Dealership Marketing

Autoleadstar

GenAI has many practical applications that can support dealerships from marketing efforts to the service lane especially when harnessed properly. While no human has the time to thoroughly analyze this data and create personalized emails and offers for each customer, artificial intelligence can effortlessly tackle this challenge.

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AI Review Management in the Automotive Industry: Enhancing Customer Experience

Turbo Marketing Solutions

Artificial Intelligence, or AI for short, is changing the way we manage customer feedback in the auto business. It boosts how we talk with customers through things like chatbots which can give fast answers to questions. This analysis can lead to big changes that make our customers happier.

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Crucial Volvo EX60 shown for the first time ahead of 2026 launch

Autocar

We are designing [the SPA3] to be scalable from B to F [segments], to make sure that we have flexibility and that we can launch the products that markets decide they want when they want it. Yes, it's scalable in size, price and capabilities, but it's not spreading our products in different ecosystems.

Spread 69