Automotive Mastermind

JUNE 1, 2023

According to automotiveMastermind data, the number of customers buying out their lease saw a 275% increase from 2019 to 2022. The long-term financial implications of customer buying habits shifting are huge for dealers.

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Automotive Mastermind

NOVEMBER 12, 2021

Every year leading into the holidays, dealers and their customers have typically known what to expect when it comes to year-end sales events. As more and more OEMs scrap traditional holiday and year-end sales plans and pivot their approach, it’s critical dealers keep pace – and stay ahead.

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Automotive Mastermind

NOVEMBER 10, 2022

As we approach the end of the year, holiday car sales are upon us with Black Friday and Christmas being the tentpoles of many dealerships’ end-of-year sales strategies. With limited inventory and few OEM incentives, dealers need to rethink how they approach their year-end sales events to maximize their available opportunities in 2022.

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Motor Trader

JULY 29, 2024

Zenith Vehicles, the UK’s largest fleet management company is combating the fall in used electric vehicle prices by offering extensions to car contracts to customers. The group, whose profits for the year to March 2024 took an EV hit, said the biggest challenge it faced over the past 12 months has been the falling used car prices.

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Automotive Mastermind

OCTOBER 22, 2021

This is just one of the potentially damaging misconceptions that could be holding dealers back from making the most of their sales, service and acquisition opportunities. Loyal customers will wait for what they want. Staying in communication with your customers through targeted marketing campaigns has never been more important.

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