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Are You Worth Over $1 Million? You’re Infiniti’s Preferred Customer For The QX80

Carscoops

Infiniti wants to increase its market share, luring back previous customers that fled to Lexus and Acura. The luxury brand is also targeting a more affluent type of customer, starting with the Infiniti QX80. To achieve their goals, Infiniti is targeting a new type of customer: those with substantial disposable income.

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Harnessing the Power of Video Marketing for Car Dealerships: Strategies to Engage and Convert Customers

Shawn Ryder

In a world where consumers are inundated with information, videos provide a compelling way to engage and convert customers. Enhanced Customer Experience: Customers can see vehicles in action, which helps them make informed purchasing decisions. Encourage viewers to share videos with their network.

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Customer Service Excellence in the Auto Industry

Fladco

In the rapidly evolving auto dealership industry, delivering outstanding customer service has emerged as a paramount strategy for differentiation and growth. The implications of this dynamic environment are clear—dealerships must prioritize every customer interaction, turning it into an opportunity for excellence. A study by J.D.

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Short on cash? Ferrari now lets more customers pay with crypto

CarExpert

It has announced it’ll soon allow its European customers to pay with cryptocurrency rather than cash or bank loans. It follows the decision to start accepting Bitcoin payments in the US last year. The rollout has seemingly been a success, leading to its expansion into Europe by the end of this month.

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Predictive Analytics and AI in Customer Behavior Prediction for the Automotive Industry

Turbo Marketing Solutions

Artificial intelligence and predictive analytics are becoming game-changers for predicting customer behavior in the automotive industry. To keep up, one needs to understand how AI pulls insights from oceans of data—social media chatter, purchase histories, and beyond—to predict what customers want before even they know it themselves.

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Harnessing Social Media Trends: Tips for Car Dealerships to Connect and Engage with Today’s Buyers

Shawn Ryder

Each platform attracts different demographics and offers unique ways to connect with your audience. Crafting an Engaging Social Media Strategy To effectively connect with potential customers through social media, you need a solid strategy. Know Your Audience: Create buyer personas to understand who your customers are.

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10 Essential SEO Strategies Every Car Dealership Should Implement to Boost Online Visibility

Shawn Ryder

With the majority of consumers starting their car-buying journey online, optimizing your website for search engines is essential to boost visibility and attract potential customers. Identify who your customers are, what they are searching for, and how your dealership can meet their needs. used SUVs in [Your City]”).