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Where do you find your target audience for customer discovery?

Shawn Ryder

In the modern marketing landscape, understanding where to find your target audience for customer discovery is crucial for the success of any automotive dealership. Customer discovery is the process of brainstorming, validating, and refining your understanding of who your potential customers are and how you can meet their needs.

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Are You Worth Over $1 Million? You’re Infiniti’s Preferred Customer For The QX80

Carscoops

Infiniti wants to increase its market share, luring back previous customers that fled to Lexus and Acura. The luxury brand is also targeting a more affluent type of customer, starting with the Infiniti QX80. To achieve their goals, Infiniti is targeting a new type of customer: those with substantial disposable income.

Customer 116
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Customer Service Excellence in the Auto Industry

Fladco

In the rapidly evolving auto dealership industry, delivering outstanding customer service has emerged as a paramount strategy for differentiation and growth. The implications of this dynamic environment are clear—dealerships must prioritize every customer interaction, turning it into an opportunity for excellence. A study by J.D.

Customer 105
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Sharing Insights: Women in Automotive

Motor Trader

She says: Were in a male-dominated environment, the customer base from a commercial vehicle point of view is male-dominated as well. If you feel uncomfortable going to those events because you dont know what you are going to get, then you dont go, and it means that you dont get the opportunity to go to events and network when you should.

Women 65
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Your Local Dealership Marketing Solution in Cedar Hill, Missouri

Shawn Ryder

In Cedar Hill and surrounding areas, heres how a strategic approach to digital marketing can yield significant benefits: Increased Visibility: With targeted digital marketing strategies, dealerships can ensure they appear in local search results, making it easier for potential customers to find them online.

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Your Local Dealership Marketing Solution in Hyannis, Massachusetts

Shawn Ryder

At Shawn Ryder Digital, we specialize in helping dealerships like yours connect with local customers effectively and authentically. Lets explore how digital marketing can open new avenues for sales, customer engagement, and brand visibility in Hyannis and beyond.

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Your Local Dealership Marketing Solution in Toledo, Oregon

Shawn Ryder

The Importance of Digital Marketing for Car Dealerships As customer behavior shifts increasingly online, traditional marketing methods are no longer sufficient. By optimizing for local searches, dealerships can improve their visibility in search engine results, attracting more customers from Toledo and beyond.