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Where do you find your target audience for customer discovery?

Shawn Ryder

In the modern marketing landscape, understanding where to find your target audience for customer discovery is crucial for the success of any automotive dealership. Customer discovery is the process of brainstorming, validating, and refining your understanding of who your potential customers are and how you can meet their needs.

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Which Free Social Media Platform is the best to post ads?

Shawn Ryder

Different demographics frequent different social media channels. For example, younger audiences may gravitate towards platforms like TikTok and Instagram, while older demographics might prefer Facebook and LinkedIn. Knowing where your potential customers spend their time online is half the battle.

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Are You Worth Over $1 Million? You’re Infiniti’s Preferred Customer For The QX80

Carscoops

Infiniti wants to increase its market share, luring back previous customers that fled to Lexus and Acura. The luxury brand is also targeting a more affluent type of customer, starting with the Infiniti QX80. To achieve their goals, Infiniti is targeting a new type of customer: those with substantial disposable income.

Customer 116
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What would you expect to do in your first month for a small business?

Shawn Ryder

In your first month, focus on creating a consistent brand identity that resonates with your target customers. Craft a Marketing Strategy Marketing is vital for customer acquisition. Content Creation: Generate valuable content that addresses customer pain points and positions your business as a trusted resource.

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Sharing Insights: Women in Automotive

Motor Trader

She says: Were in a male-dominated environment, the customer base from a commercial vehicle point of view is male-dominated as well. If you feel uncomfortable going to those events because you dont know what you are going to get, then you dont go, and it means that you dont get the opportunity to go to events and network when you should.

Women 69
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Customer Service Excellence in the Auto Industry

Fladco

In the rapidly evolving auto dealership industry, delivering outstanding customer service has emerged as a paramount strategy for differentiation and growth. The implications of this dynamic environment are clear—dealerships must prioritize every customer interaction, turning it into an opportunity for excellence. A study by J.D.

Customer 105
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Predictive Analytics and AI in Customer Behavior Prediction for the Automotive Industry

Turbo Marketing Solutions

Artificial intelligence and predictive analytics are becoming game-changers for predicting customer behavior in the automotive industry. To keep up, one needs to understand how AI pulls insights from oceans of data—social media chatter, purchase histories, and beyond—to predict what customers want before even they know it themselves.