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EVALUATE YOUR DEALERSHIP SALES TEAM PERFORMANCE

Dealer World

In fact, it’s increasingly common to bring in dedicated specialists who can take a deep dive into the sales side to develop coaching strategies that take advantage of every opportunity. Here’s what to look at to evaluate sales team performance and keep your people working at peak efficiency.

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The Vast Majority of OEMs are Making Contingency ICE Production Plans as EV Sales Miss Projections, but are Increasingly Optimistic about Health of US Auto Retail Industry

Dealer World

These results are consistent with the declining sales growth in EVs – through June 2024, EV sales growth is down 84% compared to 2023. Days’ supply of new vehicles is expected to normalize at 60-90 days in the next 12 months say 70% of respondents, up from 38% in 2023. 14% of respondents say the dealer will be the primary owner.

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YOU HAVE A BDC BECAUSE IT’S WHAT YOU WERE TOLD TO DO—BUT IS IT DOING OK OR AMAZINGLY WELL?

Dealer World

Your business development center is the lifeblood of your dealership. Between channeling leads to your sales teams, setting appointments with customers, and staying ahead of customer needs, there isn’t a corner of your business it doesn’t impact. Lower tiers each have strategies to develop them.

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WHAT IS MYSTERY SHOPPING FOR DEALERSHIP SALES TEAMS?

Dealer World

One major component of any automotive Owner’s or GM’s due diligence is a constant and ongoing evaluation of your sales team members’ skills, growth, consistency, and quality of delivery. This is why a lot of dealerships have moved to using dedicated business development centers (BCSs) and phone scripts. HOW DOES MYSTERY SHOPPING WORK?

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Dealership Training: Handling Phone Leads That Convert to a Sale

Dealer World

Ironing out your procedures opens the door for better visibility, but it also keeps sales consultants and BD agents focused on their calls… instead of fiddling with an unreliable CRM. The next resource worth your investment is a business development center (BDC), which continually refines how your team is handling phone leads.

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6 REASONS TO INVEST IN SALES TEAM TRAINING FOR YOUR DEALERSHIP

Dealer World

Investing in a great training program is one of the best ways to increase all of your key metrics and meet your monthly sales goals. Plus, they can help your sales team understand how to make the most of the opportunities your dealership can offer.

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IS YOUR BDC AGENT EFFECTIVE? HERE’S HOW TO KNOW AND WHAT TO DO

Dealer World

Now that your Business Development Center is up and running, how can you tell if your BDC agent or team is making the most of your revenue opportunities? And second, these are the details that let you separate a decent auto consultant from an expert ! You never want this number higher than 9%, and even that’s pushing it.