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EVALUATE YOUR DEALERSHIP SALES TEAM PERFORMANCE

Dealer World

The top competitors are utilizing every tool and strategy at their disposal to maximize revenue, including sales scripts, BDCs, and extending vehicle sales conversations to integrate other services and drive return business. For instance, do you know why so many dealerships have low appointment rates?

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WHAT IS MYSTERY SHOPPING FOR DEALERSHIP SALES TEAMS?

Dealer World

One major component of any automotive Owner’s or GM’s due diligence is a constant and ongoing evaluation of your sales team members’ skills, growth, consistency, and quality of delivery. This is why a lot of dealerships have moved to using dedicated business development centers (BCSs) and phone scripts. HOW DOES MYSTERY SHOPPING WORK?

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Dealership Training: Handling Phone Leads That Convert to a Sale

Dealer World

Picture this: it’s the end of the quarter, and your dealership is so close to hitting your targets, and you can almost taste the victory champagne. You’ve been burning the midnight oil, the team’s been cranking out calls—but you’re still a hair’s breadth away from the goal line. Let’s talk brass tacks.

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The Vast Majority of OEMs are Making Contingency ICE Production Plans as EV Sales Miss Projections, but are Increasingly Optimistic about Health of US Auto Retail Industry

Dealer World

The survey, gathered from Kerrigan Advisors’ annual survey of automotive OEM executives in conjunction with the issuance of The Blue Sky Report®, is designed to gauge OEM executives’ perspectives on the franchise system, dealer profitability and electric vehicle sales.

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YOU HAVE A BDC BECAUSE IT’S WHAT YOU WERE TOLD TO DO—BUT IS IT DOING OK OR AMAZINGLY WELL?

Dealer World

Your business development center is the lifeblood of your dealership. Between channeling leads to your sales teams, setting appointments with customers, and staying ahead of customer needs, there isn’t a corner of your business it doesn’t impact. WHAT SHOULD MY BDC BE DOING?

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6 REASONS TO INVEST IN SALES TEAM TRAINING FOR YOUR DEALERSHIP

Dealer World

Investing in a great training program is one of the best ways to increase all of your key metrics and meet your monthly sales goals. Your training partner can achieve this through: Sales scripts that are well-crafted. Coaching that keeps delivery fresh, drives toward revenue, and improves long-term brand/dealership awareness.

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STRUGGLING DEALERSHIP SALES TEAM? YOU NEED A MYSTERY SHOPPER!

Dealer World

You’ve been going over your dealership sales team’s KPIs and it doesn’t look good. In most cases, revenue opportunities are left on the table because of inefficient or dated sales practices that aren’t giving customers what they need to make a purchase. The shopper calls your dealership posing as a customer.