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Dealers see price as most important consideration for car buyers

Motor Trader

Price remains the most important consideration for buyers when it comes to purchasing a vehicle, according to motor dealers. Women are also much more likely to be concerned about road tax costs than men (35% vs 21%), as well as fuel costs (19% vs 11%). And the gender differences do not stop there.

Buyer 105
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"Navigating the Future of Automotive Leadership: Balancing Tradition and Innovation"

Women Automotive Network

Embracing the Future of Leadership: A Panel Discussion on Innovation, Diversity, and Talent in the Automotive Industry At the Women Automotive Summit on the 4th June we had the privilege of welcoming over 400 attendees to our first US Summit. The Women Automotive Network is a global community of 39,000 from 108 countries.

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Editor's letter: Subaru rekindles 1990s success with EVs and image rethink

Autocar

Bishton, one of Autocar’s Great Women in the Executive category for 2024, was headhunted for the role and started in January, where she found a “very well-loved brand” but one where “perhaps people are confused” by what it is. Just over a quarter of Subaru’s UK sales now come from fleet buyers.

Women 96
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Honoring Those Who Serve: Your Guide to Military Discounts on Used Cars

MforceLA

As a nation, we owe a debt of gratitude to the brave men and women who serve in our military and their families who support them through their service. Also, long-term ownership costs, including maintenance and insurance, should be considered to make an informed decision.

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How many cupholders are too many? | Drive Flashback

Drive.com

In more general terms – and perhaps more accurate terms – the cupholder emerged from the US tradition of the drive-in diner, which gave people the pleasure of being served in their cars, eating and drinking in their cars, and scarcely ever having to leave their cars. Wikipedia claims the first was created by James Guillow in 1943.

Women 98
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Opel’s visionary city car that could have been an Aussie Holden | Drive Flashback

Drive.com

Maxx might bomb in Australia, where car buyers are convinced that size matters, fuel is cheap in world terms and environmental issues are nowhere near as close to the top of the agenda as they are in Germany. But it’s the most refreshing piece of new car thinking in a long time. “To Then there’s price.

Women 75
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Lead Generation Strategies for Car Dealerships: Boost Your Automotive Sales

Turbo Marketing Solutions

Boosting Sales through Online Advertising Online advertising has become a powerful tool for reaching potential car buyers and engaging them in a meaningful way. By leveraging retargeting technology, dealerships can keep their brand top of mind as potential buyers continue their online journey.