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Effective Inventory Management Tips for Florida Dealerships

Fladco

Managing vehicle inventory efficiently is crucial for auto dealerships. Florida’s unique market environment, characterized by seasonal fluctuations, high tourist traffic, and diverse consumer preferences, requires tailored strategies for inventory management.

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Building a Robust Content Strategy: Engaging Car Buyers Through Storytelling and Digital Marketing

Shawn Ryder

In today’s competitive automotive market, having a robust content strategy is essential for engaging potential car buyers and building a lasting connection with them. Understanding Content Strategy A content strategy is a comprehensive plan that outlines how you will create, publish, and manage your content across various platforms.

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Managing Electric Vehicle Sales: Tips for Dealership Sales Teams 

Automotive Mastermind

Managing electric vehicle (EV) sales has been a unique challenge for automakers and dealers in 2024. As EV sales continue to grow at a slower pace, dealerships must remain adaptable and resilient, leveraging strategic planning to manage inconsistent customer demand. In recent months, EV sales have slowed as compared to previous years.

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Are You Chasing Leads? Or Are You Pursuing Active Buyers?

AutoSuccessOnline

The key to unlocking true marketing potential lies in identifying and pursuing the most active buyers, rather than simply chasing after any lead that comes their way. On the other hand, active buyers are those who are ready to make a decision and are actively seeking out information to finalize their choice.

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Who is buying the Hyundai Ioniq 5 N?

CarExpert

With this in mind, Hyundai Australia product planning and development manager Tim Rodgers told CarExpert the company has been asking itself who Australian buyers of the Ioniq 5 N are. “Then there were other customers who are high-performance car buyers. They though they just wanted the latest and greatest.

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How to Improve Your Lead Management Process and Stop Losing Sales

AutoRaptor

In today’s competitive business landscape, effectively managing leads is essential for maintaining a steady flow of sales and ensuring business growth. However, many companies struggle with their lead management process, leading to missed opportunities and lost revenue.

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Strategies for Engaging Millennial and Gen Z Car Buyers Through Digital Marketing Techniques

Shawn Ryder

The automotive industry is experiencing a significant shift as Millennial and Gen Z car buyers come of age. Experience-Oriented: Younger buyers focus on the overall experience rather than just the product itself. Strategies to Engage Millennial and Gen Z Car Buyers 1.

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