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Nearly 90% of buyers allegedly paid $2,000 more than advertised between 2020 and 2023. Car dealerships don’t exactly have a squeaky-clean image to begin with, and stories like this one aren’t doing the industry any favors. “Our Office will not let car dealerships profit from unfair and deceptive practices.”
Dealer test drives are a prime opportunity for potential buyers to get a feel for a vehicle before committing to a purchase. More: BMW Drifter’s Karma Came Wrapped In An Unmarked Porsche The driver, who keeps his face concealed in the videos, routinely takes high-performance vehicles from various Texas dealerships for a test drive.
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With the cost of financing skyrocketing, analysts are advising potential buyers to consider alternatives, such as used cars or new EV leases, to keep their budgets in check. New Car Finance Data (Averages) Metric 2024 Q4 2023 Q4 2024 Q3 Loan Term 68.8 Monthly Payment $754 $739 $736 Amount Financed $42,113 $39,977 $40,713 APR 6.8%
What Every First-Time Car Buyer Wishes Their Dealer Knew A first time car buyer has unique needs. Many first-time buyers enter the dealership with enthusiasm but often leave feeling uncertain or pressured. Your customers will appreciate this and show loyalty by returning to your dealership.
The Deal That Went Up in Flames The victim in this case is John Turco, a well-meaning (and probably too trusting) buyer, who purchased a 2021 Ram 2500 from a private individual on Facebook Marketplace for $28,000. While they often offer better prices than dealerships, buyer protections aren’t as strong in most states.
In a world where most car buyers begin their journey with an online search, having a strong presence on search engines is essential for dealerships looking to increase sales in 2025. Lets dive into proven strategies that can help dealerships attract more customers this coming year. Ask yourself: What sets your dealership apart?
The company plans to close nearly 40 dealerships in the country by the end of 2026. Porsche currently operates 138 dealerships across China , but the boss of Porsche China, Alexander Pollich, has revealed this will be cut to approximately 100 by the end of 2026. Big changes are afoot for Porsche’s business in China.
What if the key to unlocking higher profits, stronger customer loyalty, and a standout reputation is already walking into your showroomwomen buyers, but choosing for a dealership that offers a more comfortable, personalized experience? That said, the automotive industry is no exception.
When a sales lead comes to a dealership, what happens? billion dealer website visits and 30 million pieces of inventory from more than 22,500 dealership websites during 2024. That being the 40% of buyers who still purchase after day three in the sales cycle. of those leads were never logged to dealer CRMs at all.
” Fortunately, most dealerships appear to be honoring the ID. Surprisingly, some dealerships are even offering discounts on the all-electric van. At least one VW dealership in the U.S. ” While the dealership’s location wasn’t disclosed, the interaction painted a clear picture of pricing antics.
Key Metrics to Track in 2025 for Dealership Success Dealership metrics are measurable quantities used to evaluate performance and drive decision-making. They are essential for tracking every process that keeps your dealership running smoothly. Lead Conversion Rate: Tracks the percentage of leads that turn into buyers.
6 Ways to Improve Dealership Lead Quality Fast Learn 6 effective ways to improve dealership lead quality fast. Building Relationships & Loyalty High-quality leads make or break a successful dealership, and finding and nurturing them is a continuous practice. Attract high-value customers and close more deals with this guide.
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