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Ford Gives Dealers Up To $22,500 To Push F-150 Lightning Sales

Carscoops

A dealer hitting the top bracket with 15 trucks stands to collect the full $22,500—effectively rewarding those who go all-in on Lightning stock. It’s too early to say how the program may impact buyers. Of course, this isn’t Ford’s first rodeo when it comes to greasing the wheels for dealers.

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