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Email Marketing for Lead Generation: Effective Strategies for Car Dealerships

Turbo Marketing Solutions

FEBRUARY 9, 2024

Use Segmented Lists Utilizing segmented lists involves categorizing your email subscribers based on various factors such as car model preferences, past interactions with your dealership, demographics, and more. Segmenting your email list enables targeted messages tailored specifically for each group or segment.

Dealerships 98
Dealerships Marketing Customer Demographic 98
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Bread, Milk, And… A Chevy Equinox? How GM Is Using Costco To Boost EV Sales

Carscoops

JUNE 10, 2024

GM is leveraging its partnership with Costco to find more EV buyers. GM says it sees value in using Costo Auto, the wholesaler’s automotive arm, at pushing its EV cars out to a demographic that is eager to get a deal. “Costco has a very strong demographic that fits well with EV buyers.” ”

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Demographic Sales Dealer incentives Dealer Incentives 110
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