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3 Steps to Proactively Prevent Customer Lease Buybacks

Automotive Mastermind

According to automotiveMastermind data, the number of customers buying out their lease saw a 275% increase from 2019 to 2022. The long-term financial implications of customer buying habits shifting are huge for dealers.

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Inventory Shortages: 3 Myths Dealers Need to Know

Automotive Mastermind

Loyal customers will wait for what they want. Through July 2021, CPO sales increased by 11% year-over-year However, as pandemic-driven lease extensions begin to expire, CPO supply constraints are expected to improve, providing a potentially lucrative opportunity for dealers to engage buyers and build loyalty through CPO sales.

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Reimagining Dealership Year-End Sales Events in 2021

Automotive Mastermind

Every year leading into the holidays, dealers and their customers have typically known what to expect when it comes to year-end sales events. To proactively protect their customer base , dealers need to stay in consistent communication with their loyalty audience.

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How Dealerships Can Maximize Their Sales This Holiday Season

Automotive Mastermind

With so many dealers competing to land price-conscious car buyers, how can your dealership leverage the holidays to finish the year strong? At this point, you should turn your analytics tools loose on your potential customer base to identify and rank the prospects who will be most likely to buy the vehicles you’re selling.