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Ferrari Wants To Charge Owners With $7,500 Yearly Battery Fee

Carscoops

Ferrari offers $7,500 annual battery subscription for extended warranty and potential replacements. Subscription aims to boost revenue and ease customer concerns about battery life in hybrids, EVs. Ferrari hopes the plan incentivizes wealthy buyers to switch to electrified models.

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Nissan launches Australia’s longest new-car warranty – with a catch

CarExpert

All new Nissans sold in Australia from January 1, 2021 will continue to be covered by the brand’s standard five-year, unlimited-kilometre warranty, however, owners will be able to extend this to 10 years and 300,000km (once again whichever comes first).

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Nissan Allows Dealers To Sell Cars At A Loss, Up To 15% Below Invoice

Carscoops

According to Cox Automotive, vehicles on Nissan dealer lots are sitting there for around 98 days before buyers snap them up. In addition, dealers can advertise the below-invoice price and then attempt to upsell the customer into a better-equipped trim level.

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4 Buyer Personas for Dealers to Know in 2024

Automotive Mastermind

As we approach 2024, it’s more crucial than ever for dealerships to stay ahead of the curve when it comes to knowing their customers. Buying behaviors, preferences, and product mixes are changing and new customer types are emerging. Today’s buyers in the U.S. auto dealers. auto dealers.

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Explaining the difference between the right to refuse service and requiring add-ons to a customer?

Shawn Ryder

In the dynamic world of automotive sales, dealerships often encounter various challenges related to customer service. Understanding the differences between these concepts can help dealers navigate customer interactions more effectively, ensuring compliance while maximizing customer satisfaction and sales performance.

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Which brands offer the best new car warranties in Australia?

CarExpert

This is intended to provide information on what the average buyer can expect from each brand in terms of their standard warranties, with caveats and disclaimers explained within each section where possible or necessary. We’ve also provided links to the warranty information page on each brand’s website where possible.

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Industry Trends in Marketing and Sales in the Automotive Sector: A Comprehensive Analysis

Turbo Marketing Solutions

Interestingly, while online research has surged—with 92% of buyers conducting pre-purchase research—79% still prefer visiting dealerships in person. Modern car buyers are placing increasing importance on sustainable solutions, and this significant uptick in EV sales is a strong signal of their commitment towards eco-friendly mobility.