Buyer Customer Development 
Carscoops
JULY 11, 2024
Mercedes’ wealthy buyers’ love for combustion engines is forcing the automaker to spend more on ICE development. Rich customers in China think gas-powered cars are more prestigious than EV equivalents. And it’s the automaker’s wealthiest customers that are forcing the change.
Carscoops
MAY 8, 2024
To help elevate the brand and customer experience, the listing mentioned possible “surprise and delight opportunities.” ” The Celestiq marks Cadillac’s return to the ultra-luxury segment and it appears buyers can expect an ownership experience worthy of something that costs $340,000.
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CarExpert
AUGUST 7, 2024
The Porsche Taycan continues to bring first-time customers of the German brand into Australian showrooms, the company’s local arm says. “With the introduction of our new all-electric Macan, we anticipate attracting a diverse range of customers, both existing Porsche owners and those new to the brand.”
Motor Authority
AUGUST 1, 2024
The car has been developed using lessons learned from Maserati's MC20-based GT2 race car, but will remain civil enough to drive on the street. Maserati also said buyers will have a wide range of customization options, though didn't.
Carscoops
AUGUST 8, 2024
The head of Mercedes-Benz Australia says customers will be convinced by the extra performance. “Slowly that will develop and I don’t feel at all any reservations,” he said. But the market developed and the market changed,” he noted. liter PHEV of the C 63 S and GLC 63 S delivers 671 hp and 752 lb-ft.
Carscoops
NOVEMBER 7, 2024
The number of mainstream buyers paying over sticker has dropped 7% in the past year. Power , overall customer satisfaction with purchasing a vehicle climbed from a score of 793 last year to 801 in 2024. More: Study Finds 25% Of Car Buyers Won’t Return To Dealership That Charged Above MSRP So what’s behind the improvement?
Carscoops
MAY 28, 2024
Aston Martin feels that nothing can replicate the feel of the V8 and V12 engines An upgraded twin-turbo V12 has been in development for the DBS successor. This engine will be good for 824 hp and 737 lb-ft (1,000 Nm) of torque. That project was killed last year. “It’s not just about going as fast as I can,” he said.
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