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Are You Worth Over $1 Million? You’re Infiniti’s Preferred Customer For The QX80

Carscoops

Infiniti wants to increase its market share, luring back previous customers that fled to Lexus and Acura. The luxury brand is also targeting a more affluent type of customer, starting with the Infiniti QX80. To achieve their goals, Infiniti is targeting a new type of customer: those with substantial disposable income.

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Customer Service Excellence in the Auto Industry

Fladco

In the rapidly evolving auto dealership industry, delivering outstanding customer service has emerged as a paramount strategy for differentiation and growth. The implications of this dynamic environment are clear—dealerships must prioritize every customer interaction, turning it into an opportunity for excellence. A study by J.D.

Customer 105
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Enhancing Sales and Customer Experience: Predictive Selling with AI in the Automotive Industry

Turbo Marketing Solutions

This technology takes advantage of data analysis to predict what buyers want before they even step foot on the dealership lot. Imagine knowing exactly what kind of car a customer wants, including make, model, and color—before they ever say a word. That's the power of predictive selling.

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Leveraging Predictive Analytics for Car Dealerships: Maximizing Sales and Improving Customer Insights

Turbo Marketing Solutions

This gives dealerships a powerful tool because they can foresee what customers might do and plan ahead. Now, instead of guessing what customers want, dealerships can make marketing plans that fit each customer's likes perfectly. This level of customization helps optimize inventory management and personalize marketing efforts.

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Skoda aiming for customers lost during pandemic with bang for buck focus

Drive.com

As more and more brands seek to compete in the Australian market, Skoda is on a mission to show it can give buyers everything they want and need for a good price. Skoda is moving to become a “more value-led proposition” in an effort to lure back customers who left the brand in recent years due to supply constraints forcing higher prices.

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The Power of AI in Car Dealerships: Transforming Customer Experience and Sales

Turbo Marketing Solutions

This technology lets dealerships understand customer behavior, what they like, and how they shop. With knowledge like this, dealers can create more effective marketing plans that target customers better. It improves not just customer experience but also sales.

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Innovative Technologies Shaping the Future of Automotive Marketing and Customer Engagement

Shawn Ryder

As the automotive industry continues to evolve, innovative technologies are playing a crucial role in changing how car dealerships engage with customers and market their vehicles. Understanding these technologies can help dealerships stay competitive and enhance the customer experience.