Buyer Customer Dealer incentives 
Carscoops
APRIL 4, 2024
Ford’s stair step incentive offers dealers money for every 2023 F-150 they sell, if they meet a target, and offers them a larger amount if they exceed their target. Dealers say the tactic puts numbers ahead of customers, and leads to dissatisfaction. Not all dealers hate it, though.
Carscoops
APRIL 24, 2024
Thanks to a combination of government and dealer incentives, consumers could buy these vehicles for less than $41,000. Falling new vehicle prices are pushing down used EV prices, making the technology cheaper for buyers, but more expensive for automakers.
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Carscoops
JUNE 10, 2024
GM is leveraging its partnership with Costco to find more EV buyers. “Costco has a very strong demographic that fits well with EV buyers.” ” Currently, GM offers Costco members a $1,000 incentive on the Equinox, Blazer, and Cadillac Lyriq EVs through July. ”
Automotive Mastermind
MARCH 29, 2024
These incentives play a massive role in developing dealership strategies by laying the groundwork for enhancing customer experiences, driving sales and ensuring full buyer satisfaction. For dealers, navigating these diverse OEM incentive programs is essential.
Turbo Marketing Solutions
MAY 23, 2024
No longer just a sci-fi dream, AI has made it possible to rapidly create dynamic used car videos or personalized customer messages with ease, all while boosting visual appeal and engagement levels. This personalized approach not only enhances engagement but also creates a more immersive and interactive experience for potential customers.
AutoSuccessOnline
JULY 1, 2024
Images taken by professional photographers will always provide the best customer experience. However, AI can be instructed to take images and automatically make the necessary crops and other edits so that those images meet custom guidelines and are compliant.
Turbo Marketing Solutions
FEBRUARY 9, 2024
A key step is maintaining a clean and organized customer database; this acts like a road map, charting the course of your marketing journey. Tailoring content to cater to individual customer needs will give you an edge, like finding a rare collector's car in the lot. But just like every good road trip, surprises await.
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