Buyer Consulting Term 
Autocar
JANUARY 3, 2025
Overall car sales did rise last year but were heavily propped up by fleets sparking industry worry The number of new cars bought by UK private buyers last year was fewer than in 2020, when the country was in the midst of the Covid pandemic. was also down 8.7% A market share of 19.6% This, the SMMT claims, wont be hit: of the 1.97
Best Selling Cars Blog
JANUARY 14, 2024
Cons : It can take time and effort to find the right buyer willing to pay your asking price. Cons : Setting the right price requires research, and overpricing might discourage potential buyers. In a seller’s market, a private sale might be more lucrative, while a trade-in might be preferable in a buyer’s market.
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DealerTrack Insights
AUGUST 13, 2024
In these cases, fraudsters create a false identity for a car buyer that’s made up of real pieces of information. Digital transactions also reduce the risk that documents may fall into the wrong hands in transit to a lender or state DMV—or be accessed from a file cabinet within the dealership during long-term storage.
Autocar
FEBRUARY 17, 2025
For car buyers, this huge dollop of uncertainty has left many unsure what they should buy, or when. The first step to clarity is an ongoing government consultation, which seeks feedback on various aspects of the ICE phaseout and ZEV mandate. Have your say The current consultation runs until Tuesday 18 February.
Motor Trader
SEPTEMBER 30, 2024
ICDP consumer research shows that the people with whom a prospective buyer interacts at the dealership are the most influential factor on their purchase decision, but omni-channel trends means that the type of people employed in dealerships has to change from dealmakers to information providers.
Motor Trader
FEBRUARY 4, 2025
However, most marketing efforts fail to engage the largest untapped audience – the 80% of potential buyers who dont yet see themselves as an EV owner. This means that OEMs and dealerships are competing for an already converted, small segment of the market rather than expanding the pool of EV buyers.
Shawn Ryder
MARCH 1, 2025
Traditional advertising methods are no longer sufficient for capturing the attention of todays tech-savvy buyers. Social Media Engagement: Building relationships with potential buyers through platforms like Facebook and Instagram allows you to create meaningful interactions and showcase your dealership’s brand ethos.
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