Remove Automotive Remove Dealer incentives Remove Sales Goals
article thumbnail

F-150 Sales Slump Spurs Ford’s Controversial Dealer Incentive Plan

Carscoops

This approach involves offering dealers a bonus for each 2023 model year F-150 trucks they sell once they reach a specified target. Furthermore, the payout per vehicle increases if the dealership surpasses 120 percent of its sales goal. I just want transparency.”