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Creating a Seamless Customer Journey: Best Practices for Automotive Dealership Websites

Shawn Ryder

In todays digital world, automotive dealerships must prioritize creating a seamless customer journey on their websites. Improving your website’s usability and functionality can significantly enhance customer satisfaction and drive sales. Post-Purchase: The customer evaluates their experience and shares feedback.

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Why Customers Don’t Answer Calls and the Power of a Text-First Strategy

AutoSuccessOnline

Today’s customers are increasingly resistant to answering phone calls from businesses, especially car dealerships. To connect more effectively with potential customers, many dealerships are adopting a text-first strategy, which aligns better with modern communication habits.

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High-Mileage Service Contracts: The New Tool for Your Customer Retention Toolbox

AutoSuccessOnline

Customer retention has long been recognized as one of the most important factors in a car dealer’s success. One of the key drivers of customer loyalty is how often a customer returns to a dealership for service and repairs after purchasing a vehicle. Despite the importance, achieving high retention levels can be challenging.

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BLOG Using customer data to drive long-term profits for dealers

Motor Trader

In the complex journey of buying a car, knowing your customers coffee order might seem trivial, but it reflects a deeper truth: building meaningful relationships starts with understanding people. It begins with gaining a more complete view of each customer. Todays customers expect a joined-up experience.

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How Can Auto Dealers Reduce Appointment No-Shows and Boost Customer Engagement

Get My Auto

When potential customers fail to show up for scheduled test drives, service appointments, or consultations, it disrupts workflow, wastes valuable time, and results in lost […] The post How Can Auto Dealers Reduce Appointment No-Shows and Boost Customer Engagement appeared first on Get My Auto.

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Eden Automotive sees pre-tax losses rise to £6.6m in 2023

Motor Trader

The results for its parent, Eden Automotive Investments filed at Companies House saw pre-tax losses more than trebling to -6.6m (2022: 1.86m) on turnover up 18.7% This led to a back log in customer vehicle repairs and required significant investment into courtesy vehicles or order to meet the customers needs of mobility.

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Sharing Insights: Women in Automotive

Motor Trader

Motor Trader caught up with four high profile women in automotive and got their take on the challenges and opportunities facing the sector. She says: Were in a male-dominated environment, the customer base from a commercial vehicle point of view is male-dominated as well. Thats certainly true of automotive right now!

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