Asking Price MSRP Retail 
Drive.com
AUGUST 1, 2024
Meanwhile, the manufacturer suggested retail prices (MSRP) before-on road costs are down (for those who don’t opt for drive-away), starting from $37,990 for the Excite 51 through to $55,990 for the X-Power AWD spec. This puts the 320kW hot hatch on the road for $2537 less than is was in July.
Carscoops
MAY 5, 2024
That’s a markup of $30,000 over MSRP, the largest dealer adjustment we’ve seen to date. We previously reported on dealerships in California that were adding up to $21,000 to the price of their Land Cruiser, but none made it into six-figure territory.
Your Car Buying Advocate
FEBRUARY 2, 2024
Additionally, if you’re considering selling your car privately, the actual cash value sets the benchmark for your asking price. Schedule a free strategy call Can Dealerships Charge Over MSRP? Consumers want to know if Dealerships Can Charge Over MSRP in 2023. MSRP is a suggested retail price.
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